GT Ecom

Marketing

• Take full ownership of paid advertising as a growth channel and manage ad campaigns end-to-end
• Own and execute paid advertising strategies across key channels and product feed/catalog campaigns where applicable
• Manage and scale large ad budgets (€100k+/month) efficiently
• Oversee performance-driven campaigns and balance creative strategy with data-driven optimization
• Monitor performance metrics, analyze data, and provide actionable insights and clear recommendations for long-term paid media growth
• Collaborate closely with the Marketing Manager and broader marketing teams to align campaigns with business goals
• Increase revenue from paid advertising by at least 20% profitably (early success milestone)
• Provide reporting, insights, and strategic recommendations to drive ROI and growth

Media Buyer