Content Marketer

GSTS

Content Marketer developing compelling content for maritime intelligence solutions at GSTS. Collaborating with teams to boost brand awareness and support growth objectives.

Posted 5/2/2026full-timeRemote • 🇨🇦 CanadaMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Develop and execute a content strategy aligned with GSTS’s business, product, and revenue goals
Create high-quality written content, including website copy, blogs, case studies, whitepapers, sales collateral, and thought leadership pieces
Translate technical and data-driven concepts into accessible, audience-focused content
Collaborate with internal stakeholders to gather insights and ensure accuracy and consistency of messaging
Support demand generation efforts through content for campaigns, emails, landing pages, articles, and social posts
Manage and maintain website content, ensuring clarity, consistency, and SEO best practices
Coordinate content to support events, product launches, announcements, and PR initiatives
Track content performance and contribute to reporting on engagement and lead impact.

Requirements

What you’ll need

Proven experience in content marketing, content writing, or a similar marketing communications role
Strong writing and editing skills with a keen eye for clarity, tone, and structure
Experience creating B2B content, particularly for technology, data, or enterprise audiences
Minimum 5 years of experience in defence, security, maritime, or operational environments, including at least 3 years of direct experience in the defence & security sector
Ability to manage multiple projects and deadlines simultaneously
Comfort working with subject matter experts to distill complex information into clear messaging
Familiarity with SEO fundamentals and content performance measurement
Experience working with CMS platforms, AI, Canva and other marketing tools.

Benefits

Comp & perks

Competitive salary and PTO
100% employer-paid health and dental benefits for you and your family
Annual HSA/FSA allotment
Access to virtual mental and physical health professionals
Annual professional development spend
One-time tech allowance

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

content marketingcontent writingB2B content creationSEO fundamentalscontent performance measurementwritingediting

Soft Skills

project managementcollaborationcommunicationattention to detail