Analyst

• Act as the **Product Owner for the CRO area**, leading research, structuring, and executing end-to-end optimization projects;
• Define the **roadmap and prioritization of tests**, ensuring strategic alignment with business objectives;
• Serve as the **communication channel with other teams**, acting as a bridge with UX, Brand and Product to understand pain points, hypotheses, and improvement opportunities;
• Structure complete test plans, including **display rules, definition of success metrics, and ensuring end-to-end execution**;
• **Monitor the day-to-day progress of tests**, identifying potential bottlenecks, delays against the original timeline, and proposing course corrections to ensure on-time delivery;
• Lead team cadence (plannings, dailies, alignments), **unblocking dependencies and keeping execution-focused**;
• Act as the **guardian of the CRO methodology**, ensuring proper statistical practices, sample size definition, prioritization and a learning agenda;
• Develop clear, actionable recommendations after each test result, ensuring dissemination of learnings across the organization;
• Produce **clear, structured reports**, translating results into business insights.

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