Junior Digital Communication Analyst
Grupo RBS
full-time
Posted on:
Location Type: Hybrid
Location: Porto Alegre • Brazil
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About the role
- Plan and execute the digital strategy for news brands, focusing on positioning and reach;
- Structure and monitor paid media campaigns (traffic, boosted posts and performance);
- Manage and optimize investments in digital campaigns;
- Monitor metrics, trends and opportunities to strengthen the brands' digital presence;
- Work collaboratively with the communications and branding team;
- Support the definition of digital narratives and communication guidelines.
Requirements
- Bachelor's degree in Advertising, Public Relations, Journalism, Marketing, or a related Communications field;
- Previous experience in digital strategy, paid media and performance campaigns;
- Knowledge of traffic management tools and social media metrics (Instagram, TikTok, LinkedIn, Twitter/X, YouTube);
- Analytical skills to interpret data and turn it into strategic recommendations;
- Organized and autonomous, with the ability to manage schedules and track results;
- Strategic understanding of digital communication and an interest in media and current affairs;
- Experience with institutional brands or news organizations is desirable.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
digital strategypaid mediaperformance campaignstraffic managementsocial media metricsdata analysisstrategic recommendations
Soft Skills
organizational skillsautonomycollaborationanalytical skillsstrategic understanding
Certifications
Bachelor's degree in AdvertisingBachelor's degree in Public RelationsBachelor's degree in JournalismBachelor's degree in MarketingBachelor's degree in Communications