Grupo ICOM

Junior Copywriter

Grupo ICOM

full-time

Posted on:

Location Type: Hybrid

Location: São Paulo • Brazil

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Job Level

Junior

About the role

  • Develop strategic copy designed to guide the reader toward a specific objective, such as completing a form, downloading materials, following a page, or similar.
  • Write video scripts, email marketing content, landing pages and social media captions.
  • Analyze incoming briefs to identify content type, target persona, conversion goals, lead generation needs, etc., to ensure accuracy in production.
  • Identify and use the target audience’s vocabulary.
  • Conduct research to support copy development, providing relevant information and substantiation for the content.
  • Edit copy to refine the text, making it more concise and effective.
  • Proofread text.
  • Collaborate with the design team to build materials together.
  • Deliver work on time.

Requirements

  • Basic knowledge of marketing
  • Experience in communications
  • Proficiency in Word and Excel
  • Knowledge of launch strategies
  • Excellent written communication and strong knowledge of Portuguese grammar
  • Persuasive writing skills
  • Currently studying or a degree in Advertising, Marketing, Public Relations or related fields. Complementary courses in copywriting techniques are a plus.
Benefits
  • Health insurance (Bradesco)
  • Partnership with Sesc
  • Day off on your birthday
  • Boon (well-being, health and development)
  • Wellhub
  • Medical plan
  • Company-wide paid time off (collective vacation)
  • Meal allowance - BRL 35.00/day
  • Mobility allowance - no 6% payroll deduction
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
copywritingvideo script writingemail marketinglanding page creationsocial media content creationcontent analysisresearch skillseditingproofreadingpersuasive writing
Soft Skills
communicationcollaborationtime management
Certifications
degree in Advertisingdegree in Marketingdegree in Public Relationscopywriting techniques courses