Product Analytics

Grupo Criatto Rh

Analytics professional responsible for measuring user journeys in digital products and collaborating with cross-functional teams. Ensuring data quality and actionable insights through detailed tracking.

Posted 7/3/2026full-timeSão Paulo • 🇧🇷 BrazilMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Map and document events across user journeys
Implement, configure, and validate events using Google Tag Manager (GTM)
Ensure data quality through testing (QA) of implementations
Develop and evolve tracking strategies for digital products
Create and maintain technical documentation for tracking plans
Collaborate with Product, Marketing, and Data teams to translate business requirements into measurement solutions
Monitor implementation quality and propose continuous improvements to data collection processes
Support decision-making by ensuring reliable, well-structured data

Requirements

What you’ll need

Experience with Google Analytics (preferably GA4)
Proficiency in Google Tag Manager (GTM)
Experience mapping, implementing, and validating events in web and/or mobile applications
Knowledge of creating tracking plans (Tracking Plan)
Basic knowledge of HTML, CSS, and JavaScript
Experience with QA of analytics implementations
Analytical, organized, and detail-oriented
Strong communication skills for interacting with cross-functional teams

Benefits

Comp & perks

After 12 months of employment: entitlement to 30 days of paid leave (no salary deduction)
Group Life Insurance
Funeral assistance
Telemedicine – Einstein Conecta
Discounts on medications
WellHub (formerly GymPass)
PASI – Psychological, Nutritional, Social and Physical Education Assistance Program
PDI – Individual Development Program
Support for professional certifications

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

Event MappingImplementationValidationTracking PlanHTMLCSSJavaScriptData Quality TestingAnalytics Implementation QA

Soft Skills

AnalyticalOrganizedDetail-OrientedStrong Communication