Grupo Boticário

Specialist II – Regional Marketing

Grupo Boticário

full-time

Posted on:

Location Type: Hybrid

Location: Padre Bernardo • Brazil

Visit company website

Explore more

✨ AI Apply
Apply

About the role

  • Responsible for guiding O Boticário and Eudora’s franchise network through strategic marketing consultancy aimed at increasing market share and/or sales;
  • Ensure approval and lead the governance of regional marketing plans with internal teams and strategic partners;
  • Plan and execute regional special projects and activations, ensuring alignment among all stakeholders (internal teams, agencies, franchisees);
  • Responsible for analyzing and identifying opportunities to develop regional markets with a consumer focus, and for conducting periodic visits to states within the region for working meetings with franchisees, the commercial team, or strategic partners;
  • Monitor investment indicators within the marketing plans and manage the financial budget for marketing investments across the franchise groups;
  • Manage approved agencies, ensuring execution of plans approved by franchisees.

Requirements

  • University degree completed;
  • Preferably residing in the Central-West or North regions;
  • Experience in the retail sector;
  • Strong communication skills for presentations to franchisees and leadership;
  • Availability to travel (will hold frequent in-person meetings with franchisees);
  • Analytical mindset to drive results, understand marketing scenarios, and analyze indicators;
  • General knowledge of marketing;
  • Excellent interpersonal skills;
Benefits
  • Health
  • . Medical and dental plans
  • . Medication assistance
  • . Health allowance for family members
  • . Free psychotherapy sessions
  • . Telemedicine and second medical opinion
  • . Free flu vaccination
  • . Health care programs
  • Nutrition / Meals
  • . Meal voucher or on-site restaurant (depending on work model)
  • . Food allowance
  • . Christmas food allowance
  • Ensuring well-being and quality of life in all aspects
  • . Gym and fitness studio plans
  • . Home office allowance (hybrid and remote work models)
  • . Pet health plan
  • . Birthday day off
  • . Up to 40% discount on our products
  • . Employee association (partnerships and benefits: multi-brand store, TotalPass gyms, courses and more)
  • . Travel and accommodation program
  • For the family, our most precious asset
  • . Childcare assistance
  • . Child nutrition credit
  • . Nanny assistance
  • . School supplies assistance
  • . Legal, psychological and social counseling
  • . Support for non-traditional parents
  • . Extended parental leave (180 days for mothers and 120 days for fathers)
  • Mobility for your on-site commute
  • . Transportation voucher and parking (hybrid and on-site work models)
  • Financial protection and peace of mind
  • . Life insurance
  • . Bereavement support for loss of parents
  • . Private pension plan
  • . Payroll-deductible loans
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing consultancyfinancial budget managementmarket analysisstrategic planningproject executionstakeholder alignmentperformance monitoringconsumer focusretail experiencepresentation skills
Soft Skills
strong communicationanalytical mindsetinterpersonal skillsleadershipteam collaborationstrategic thinkingproblem-solvingadaptabilityrelationship managementnegotiation
Certifications
university degree