Grupo Boticário

Brand Manager – Innovation, Haircare

Grupo Boticário

full-time

Posted on:

Location Type: Hybrid

Location: São José dos Pinhais • Brasil

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About the role

  • Propose, lead and enable highly complex/disruptive product innovation projects in the haircare category;
  • Actively participate in the development of the category's long-term Strategic Plan, taking into account consumer behavior, the competitive landscape and trends;
  • Ensure competitiveness of launches in the domestic and international markets, driving the adoption of innovations;
  • Ensure and protect the brands' positioning in the market and with consumers;
  • Strategic alignments and presentations with Senior Executive Leadership;
  • Proactively and continuously monitor market and consumer trends to generate insights and propose meaningful changes to the business/portfolio;
  • Ensure achievement of profitability (MC - contribution margin) and sustainability indicators for projects under your responsibility;
  • Co-responsibility for the category's Strategic Key Results (KRs);
  • Ensure implementation of launches through coordination with areas such as: R&D, Legal, Regulatory Affairs, Sales Intelligence, Finance, Procurement, S&OP and Commercial;
  • Effectively manage budget control to achieve the strategic plan objectives;
  • Provide inspiring and decisive team leadership. Retain and develop talent;
  • Consumer-centric mindset with strong skills in identifying behaviors and trends.

Requirements

  • Bachelor's degree or postgraduate specialization in Business Administration, Marketing, Communication, Design or related fields;
  • **Must reside in São Paulo (SP) or Curitiba (PR)**, as the position is hybrid;
  • Strategic vision and strong ability to make connections;
  • Highly adaptable and resilient;
  • Curious profile, tuned to market trends and competitive activity;
  • Keen and provocative aesthetic sense;
  • Strong leadership, communication and stakeholder relationship skills;
  • Prior experience in project development and innovation is desirable, ideally in the cosmetics, beauty, fashion or related segments;
Benefits
  • Here, your **Health** is a priority
  • . Medical and dental plan
  • . Medication assistance
  • . Health allowance for family members
  • . Free psychotherapy sessions
  • . Telemedicine and second medical opinion
  • . Free flu vaccination
  • . Health care programs
  • To support your **Nutrition**
  • . Meal voucher or local restaurant card (depending on the work model)
  • . Food allowance
  • . Christmas food allowance
  • **Ensuring Well-being and Quality of Life in all aspects of life**
  • . Gym and fitness studio plans
  • . Home office allowance (for hybrid and remote work models)
  • . Pet health plan
  • . Birthday day off
  • . Up to 40% discount on our products
  • . Employee membership program (partnerships and discounts, multi-brand store, TotalPass gyms, courses and more)
  • . Travel and accommodation program
  • For the **Family**, our most precious asset
  • . Childcare subsidy
  • . Child nutrition credit
  • . Nanny assistance
  • . School supplies allowance
  • . Legal, psychological and social counseling
  • . Support for non-traditional parents
  • . Extended parental leave (180 days for mothers and 120 days for fathers)
  • **Mobility** for your on-site commute
  • . Transportation voucher and parking (hybrid and on-site models)
  • **Financial security** for protection and peace of mind
  • . Life insurance
  • . Support in the event of parents' death
  • . Private pension plan
  • . Payroll-deductible loans
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
project developmentproduct innovationbudget controlstrategic planningmarket analysisconsumer behavior analysisprofitability analysissustainability indicatorscompetitive landscape assessmentlaunch implementation
Soft Skills
leadershipcommunicationstakeholder relationshipadaptabilityresiliencecuriositystrategic visionteam developmentconsumer-centric mindsettrend identification
Certifications
Bachelor's degreepostgraduate specialization