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Grupo BHEver

Mid-level Copywriter II

Grupo BHEver

Copywriter role at BH-E LTDA focused on crafting Facebook and YouTube ad creatives and overseeing junior copywriters. Requires expertise in direct response copywriting and Portuguese.

Posted 7/3/2026full-timeRemote • 🇧🇷 BrazilMid-LevelSenior💰 R$0 - R$8,000 per monthWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in direct response copywriting and ad copywriting, with a strong focus on market research and persona development. Proficient in supervising and training junior copywriters while ensuring high-quality creative output.

Highest-signal resume keywords
Direct Response CopywritingAd CopywritingMarket ResearchFluency in PortugueseCreative Supervision

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Direct Response CopywritingAd CopywritingMarket ResearchPersona Development
Soft Skills
TrainingLeadership
Tools & Technologies
Google DocsAd LibraryDeep TubeCopyCatGuru KillerClickUp

About the role

Key responsibilities & impact
  • Supervise and actively train junior copywriters.
  • Conceive and write creatives for Facebook and YouTube campaigns with full autonomy.
  • Lead "offer assembly," defining the persuasive communication structure for ads.
  • Serve as a point of reference for creative reviews and approvals, ensuring only the best materials are deployed.
  • Act as the right-hand to the Senior and Chief when they are absent, covering responsibilities to prevent operational gaps.

Requirements

What you’ll need
  • Prior knowledge of direct response copywriting
  • Fluency in Portuguese
  • Experience in direct response copywriting
  • Focus on ad copywriting (creatives)
  • Knowledge of market research and persona development
  • Proficiency with tools: Google Docs, Ad Library, spy tools (Deep Tube, CopyCat, Guru Killer), ClickUp

Benefits

Comp & perks
  • Flexible hours
  • Bonus
  • Health and wellness
  • PJ contract (Brazilian contractor arrangement)