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Senior Digital Analytics Engineer
Growth Acceleration PartnersSenior Data Analyst managing the health and operations of digital tracking infrastructure at Growth Acceleration Partners. Overseeing Google Tag Manager and Adobe Analytics implementations.
Tech Stack
Tools & technologiesJavaScriptSDLC
About the role
Key responsibilities & impact- Manage and optimize GTM containers and GA4 property configurations to ensure absolute data integrity
- Support the technical configuration of Adobe Analytics (via Adobe Launch/Data Collection) based on engineering and product requirements
- Deploy tracking pixels and events for marketing and product initiatives, assisting in dual-tagging efforts during the transition to Adobe Analytics
- Translate product requirements into technical tagging specifications and maintain the Solution Design Reference (SDR)
- Partner with Product teams to implement, instrument, and validate A/B test tracking using tools like Adobe Target, LaunchDarkly, and ContentSquare
- Perform rigorous Quality Assurance (QA) and User Acceptance Testing (UAT) on all new tags and conduct regular audits to resolve tagging errors
Requirements
What you’ll need- Bachelor’s Degree in Computer Science, Information Systems, Marketing Analytics, Data Science, or a related technical field.
- 5+ years of experience in digital analytics implementation, technical marketing operations, or web analytics
- Proven experience working within a software development lifecycle (SDLC) using Agile tools such as Jira or Confluence
- Experience partnering closely with Product and Engineering teams to translate requirements into technical tagging specifications
- Strong experience in several of the following areas: Proficiency in Adobe Analytics and Google Analytics 4 (GA4) configuration and reporting
- Hands-on experience with Adobe Launch (Data Collection) and Google Tag Manager (GTM)
- Strong ability to read and write JavaScript, HTML, and CSS for custom tracking and troubleshooting
- Mastery of browser developer tools and Tag Assistant
- Advanced English proficiency
- Exceptional attention to detail and strong analytical troubleshooting skills
- Excellent cross-functional communication abilities to bridge the gap between Product, Marketing, and Engineering teams.
Benefits
Comp & perks- Professional development opportunities
- Onsite English classes
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
digital analytics implementationtechnical marketing operationsweb analyticsAdobe AnalyticsGoogle Analytics 4Adobe LaunchGoogle Tag ManagerJavaScriptHTMLCSS
Soft Skills
attention to detailanalytical troubleshootingcross-functional communicationcollaborationproblem-solvingadaptabilitytime managementcritical thinkingorganizational skillsinterpersonal skills