Customer Success Manager

• Develop and execute VIP CRM strategies across regions
• Lead team, set KPIs, and ensure high performance
• Design tailored VIP CRM campaigns based on segmentation and player behavior
• Manage and track bonus budgets, ensuring alignment with KPIs
• Design, test, and implement new bonus mechanics and campaigns
• Monitor campaign performance and optimize through A/B testing
• Analyze VIP CRM metrics and adjust strategies accordingly
• Prepare and present detailed performance reports to senior management
• Monitor daily data to ensure KPIs are met
• Collaborate with Account Management and Customer Support teams
• Support VIP engagement strategies and journey development
• Align CRM activities with business goals using monthly calendars
• Oversee recruitment, onboarding, and training of CRM team members

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