Media Buyer

Growe Talents

Media Buyer responsible for planning and managing ad campaigns for Jugabet, a brand and gaming platform in Latin America. Analyzing performance metrics and optimizing strategies on platforms like Facebook, TikTok, and Google UAC.

Posted 7/14/2026full-timeRemote • 🌎 Anywhere in the WorldJuniorMid-LevelWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing and optimizing ad campaigns across Facebook, TikTok, and Google UAC, with a strong focus on player acquisition and performance analysis. Proficient in utilizing acquisition tools and understanding marketing metrics to drive effective advertising strategies.

Highest-signal resume keywords

Ad Campaign ManagementFacebook Ads ManagerTikTok Ads ManagerGoogle Ads/UACAcquisition Tools

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign OptimizationA/B TestingPerformance AnalysisBudget ManagementMarketing Metrics Understanding

Soft Skills

CollaborationAnalytical Thinking

Tools & Technologies

KeitaroVoluumAppsFlyerCloak FlowPWA Apps

Industry Keywords

IGamingPlayer AcquisitionROMILATAM MarketsPaid Social

Tech Stack

Tools & technologies

iOS

About the role

Key responsibilities & impact

Plan, launch, and manage ad campaigns on Facebook, TikTok, and Google UAC targeting relevant iGaming audiences;
Optimize campaign performance across all platforms to maximize ROMI and player acquisition;
Analyze campaign data, generate performance reports, and identify improvement areas across Facebook, TikTok, and Google UAC;
Collaborate with creative and content teams to develop effective ad assets tailored to each platform's format and audience;
Stay updated on Facebook, TikTok, and Google Ads policies and platform updates, especially those affecting iGaming;
Conduct A/B testing (creatives, audiences, bidding strategies) to improve ad performance and user engagement;
Manage and scale UAC campaigns, including creative asset feeds and audience signals for Google's automated bidding;
Monitor competitors and market trends across paid social and Google to identify new opportunities.

Requirements

What you’ll need

Proven experience (2+ years) managing ad campaigns on Facebook, TikTok, and/or Google UAC, preferably across LATAM markets;
Strong understanding of Facebook Ads Manager, TikTok Ads Manager, Google Ads/UAC, Pixel, and conversion tracking;
Experience with acquisition tools — Keitaro, Voluum, WebView Apps, iOS Apps, - Cloak Flow, PWA Apps, AdHearts, AppsFlyer, etc;
Understanding of basic marketing metrics (CPA, CPM, CPC, CTR, ROMI, etc.);
Experience working with budgets from $50,000+ per month, with demonstrated ability to scale campaigns while maintaining profitable CPAs.

Benefits

Comp & perks

Health & Wellness Focus;
Global Medical Coverage;
Growth Opportunities;
Benefits Programs (compensation for the gym/stomatology/psychological service & etc.);
Performance-Driven Rewards;
Dynamic Work Environment.