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PR & ORM Manager
Growe TalentsPR & ORM Manager for a fast-scaling international marketing company in the iGaming industry. Responsible for brand visibility, content strategy, and media relations.
About the role
Key responsibilities & impact- Plan and manage brand visibility across key media outlets to maintain leading Share of Voice (SOV);
- Develop and execute a content plan including press releases, articles, interviews and special media projects;
- Brief content writers, edit and distribute press releases and articles, ensuring consistent messaging and high-quality output;
- Manage media events, press briefings, special PR activations;
- Plan and execute seeding activities across online platforms to increase brand visibility and mentions;
- Oversee brand presence and ratings on review platforms (e.g., Trustpilot and similar), ensuring strong reputation management;
- Build and maintain relationships with media partners;
- Collaborate with marketing team to ensure consistent brand communication;
- Monitor brand mentions, sentiment and media coverage; ensure a positive sentiment score;
- Track competitors’ media activity and identify opportunities for differentiation;
- Prepare regular analytical reports on PR performance, coverage, brand perception.
Requirements
What you’ll need- Experience in PR, communications, media relations, or digital PR;
- Hands-on experience with writing and distributing press releases and editorial content;
- Understanding of digital media landscape and online brand visibility strategies;
- Experience in media monitoring, sentiment tracking, competitive analysis;
- Familiarity with reputation management platforms (e.g., Trustpilot or similar review sites.
Benefits
Comp & perks- Health & Wellness Focus
- Global Medical Coverage
- Growth Opportunities
- Benefits Programs (compensation for the gym/stomatology/psychological service & etc.)
- Performance-Driven Rewards
- Dynamic Work Environment
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
media relationscontent planningpress release writingeditorial content distributionmedia monitoringsentiment trackingcompetitive analysisreputation management
Soft Skills
relationship buildingcollaborationcommunicationanalytical reporting