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Grifols

Digital Content, Web Specialist

Grifols

Digital Content & Web Specialist developing digital tactics for web-based projects at Grifols. Collaborating with teams to enhance brand strategies, primarily in healthcare.

Posted 6/4/2026full-timeDublin • 🇮🇪 IrelandMid-LevelSeniorWebsite

Tech Stack

Tools & technologies
CloudSFDCSitecoreWordPress

About the role

Key responsibilities & impact
  • Project lifecycle management, including Participate in assessments of new project requests
  • Project management and schedule management
  • Work closely with Web Development teams to enable the delivery of technical facets associated with projects that will enhance customer and brand experience
  • Recommending digital marketing and experience solutions for websites and apps for the brand and product teams and integrating all solutions to fit into an overall marketing campaign
  • Develop a deep understanding of stakeholders’ strategic objectives and problems to solve in close alignment with the Project Management Liaison (PML)
  • Website content editing
  • Partner with PML & stakeholders to get briefed on overall objectives and problems to scope projects, including functional requirements as well as dependencies, schedules, and budgets
  • Recommend digital tactics as part of an integrated digital marketing communication plan (independently or together with agencies) to support brand strategies
  • Develops clear, integrated campaigns and executes digital tactics and traditional channel projects as assigned. (Focus is on digital)
  • Collaborate with PML & stakeholders in the various segments of projects to ensure it can be project managed effectively and on time
  • Execute on the areas of subject matter expertise and assigned projects
  • Understand the important metrics associated with area of subject matter expertise and assigned projects, to set KPI targets aligned to overall CEE and industry benchmarks
  • Collaborate with internal teams to ensure that all components of the measurement plan are in place so that the campaigns and projects can be measured and presented against their prior agreed KPIs, including analytics and reporting for digital activities
  • Continuously advise on optimizations and improvement processes to enhance the overall delivery of solutions
  • Build rapport and partnership with various internal cross-functional groups (e.g., Marketing, IT, legal, regulatory) to provide scalable enterprise solutions when the business needs requires
  • Supports and contributes to advancements in digital capabilities within the company and participates in the evaluation of new vendor/technologies as requested

Requirements

What you’ll need
  • A minimum of 4+ years of applicable experience in digital marketing
  • CMS – Liferay, Sitecore, Wordpress or similar
  • Project Management – Wrike, Asana, Slack or similar
  • Marketing Automation – Marketing Cloud, SFDC, Hubspot, Marketo, Mailchimp, Pardot
  • Bachelor's degree
  • Desirable: Analytics – Google Analytics, Google Data Studio or similar
  • Design – Creative cloud suite i.e. Photoshop, InDesign, Illustrator
  • Webinar – WebEx or similar
  • Marketing, Advertising, communications, technology
  • Marketing Cloud Certified
  • Hubspot Certified
  • Adobe Certified

Benefits

Comp & perks
  • Highly competitive salary
  • Group pension scheme - Contribution rates are (3%/ 5%/ 7%) and company will match
  • Private Medical Insurance for the employee
  • Ongoing opportunities for career development in a rapidly expanding work environment
  • Succession planning and internal promotions
  • Education allowance
  • Wellness activities - Social activities eg. Padel, Summer Events

ATS Keywords

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Hard Skills & Tools
digital marketingproject managementwebsite content editinganalyticsmarketing automationcampaign developmentKPI settingoptimization processesdigital tacticscross-functional collaboration
Soft Skills
communicationstakeholder managementproblem-solvingrapport buildingteam collaborationstrategic thinkingorganizational skillsadaptabilityleadershiptime management
Certifications
Bachelor's degreeMarketing Cloud CertifiedHubspot CertifiedAdobe Certified