Grifols

Senior Manager, Field Marketing

Grifols

full-time

Posted on:

Location Type: Hybrid

Location: Raleigh • North Carolina • United States

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Job Level

Senior

About the role

  • Oversee all aspects of in-center activations and event logistics across Grifols Plasma donation centers, ensuring seamless execution and enhanced donor experience
  • Align activation strategies with center-specific needs
  • Track plasma center’s performance and oversee marketing impact at center level
  • Visit donation centers to assess local needs, gather insights, and ensure alignment with engagement strategies
  • Develop initiatives aligned with local insights to achieve goals
  • Work closely with center managers to understand local needs and tailor marketing efforts
  • Ensure brand consistency across all in-center marketing materials and activities
  • Support in-center marketing activities
  • Provide hands-on execution of local boots on the ground strategies, ensuring flawless implementation
  • Identify and bring support and guidance to define local alliances (prospecting and negotiation)
  • Manage relationships with local businesses
  • Activate and validate contingency/special plans on demand
  • Work closely with operations to support centers effectively
  • Travel up to 50% of the time, with a minimum of 2-4 center visits per month
  • Oversee a team of 6 employees
  • Conduct regular 1:1 meetings with team members

Requirements

  • Bachelor’s degree in Marketing, Business Administration, Communications, or a related field
  • Typically, 8 years of previous experience in field marketing, event management, or local activations
  • Experience in healthcare, pharmaceutical, or multi-location retail industries is a plus
  • Advanced data management, execution, and conclusion analysis
  • Quickly acquires industry and company-specific technical skills and knowledge, open to change, and experiments with solutions
  • Uses persuasion skills to influence others' decisions with confidence and firmness
  • Collaborates with others, listens, and seeks to understand interests before acting
  • Actively listens, asks the right questions, and expresses ideas clearly and concisely
  • Works hard in changing situations with diverse stakeholders, maintaining productivity
  • Recognizes and is open to changing circumstances, adjusts behavior when necessary
Benefits
  • Medical
  • PTO
  • Up to 5% 401K match
  • Tuition reimbursement
  • Opportunity for professional growth and career progression
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
data managementexecution analysisconclusion analysisevent managementfield marketinglocal activationsmarketing strategiesperformance trackingbrand consistencycontingency planning
Soft Skills
persuasioncollaborationactive listeningcommunicationadaptabilityproblem-solvinginfluenceteam managementrelationship managementinsight gathering
Certifications
Bachelor’s degree in MarketingBachelor’s degree in Business AdministrationBachelor’s degree in Communications