CRM & Digital Marketing Specialist

Gregory's Food Service Group S.A.

CRM & Digital Marketing Specialist focusing on strategies for Consumer Loyalty and CRM activities. Part of the eBusiness and CRM team, driving online and offline traffic and sales.

Posted 7/9/2026full-timeAlimos • 🇬🇷 GreeceMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in Consumer Loyalty and CRM strategies, with a strong focus on eCommerce, digital marketing, and data analysis. Proficient in optimizing conversion funnels and implementing marketing automation tools to enhance customer engagement and drive sales.

Highest-signal resume keywords

ECommerce & CRM ExperienceDigital Marketing ProficiencyData Analysis & Trend IdentificationProject Management SkillsStrong Communication Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing SegmentationLoyalty ProgramsPersonalizationPPCSEMSEOEmail MarketingData Quality AnalysisExcelMS Office

Soft Skills

Self-StarterTime ManagementTeam CollaborationAdaptability

Tools & Technologies

CMSCRMMarketing Automation ToolsGoogle AnalyticsGoogle Tag ManagerBI Solutions

Industry Keywords

Consumer LoyaltyChannel ManagementMarket ResearchCustomer CommunicationConversion Funnel Optimization

About the role

Key responsibilities & impact

Suggest, implement and report on strategies and tactics for Consumer Loyalty and CRM activities that grow the customer base, while driving both online and offline traffic and sales,
Work with the team and partners to optimize the online & in-store conversion funnel, implement performance marketing actions and improve the UX & customer communication,
Manage, monitor and support Channel Management and presence in aggregators (efood, Wolt, Box, etc) and other marketplaces,
Assist in New eBusiness and Loyalty Projects, implementation and testing tasks,
Establish and implement best practices for database processes, measurement, evaluation, data capture, data quality and segmentation,
Conduct market research to follow trends and competition,
Act as internal champion for system (eCommerce and CRM), promoting the tools and providing training.

Requirements

What you’ll need

Bachelor's or Master's degree in Marketing, Business or Analytics related fields,
3+ years of experience in a similar position in eCommerce & CRM,
Good understanding of marketing segmentation, Loyalty Programs, personalization and targeting,
Relevant work experience in digital marketing (Social Media, PPC, SEM, SEO, display media, email marketing, etc),
Good knowledge of CMS, CRM and Marketing Automation Tools,
Experience in working with BI solutions, Google Analytics and Google Tag manager,
Project Management Skills,
Ability to analyze data, identify trends and recommend actions. Able to spot and report data quality issues,
Very good use of Excel and MS Office,
Ability to juggle multiple projects and organize time effectively,
Very strong communication skills (verbal and written) & good command of the English language,
A self-starter, self-motivated and capable of working independently as well as part of a cross-border team,
Eagerness to work in a fast-paced environment subject to continuous changes.

Benefits

Comp & perks

Attractive remuneration and benefits package,
Participation in the company’s annual profit-sharing scheme,
Private health and medical insurance through a group policy,
Continuous opportunities for training and professional development,
Excellent working conditions in a pleasant and dynamic work environment.