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Marketing and Communications Manager
GreenPowerMonitor, a DNV companyMarketing and Communications Manager at DNV responsible for strategic marketing initiatives for Pipeline solutions. Collaborating with global teams to drive awareness, lead generation, and revenue growth.
About the role
Key responsibilities & impact- Develop and execute marketing and communications plans aligned with business objectives and marketing priorities to enhance reach, reputation, relationships, and revenue
- Collaborate with product, sales, and regional marketing teams to ensure marketing strategies align with business goals and customer needs
- Design targeted marketing campaigns to acquire new customers and build repeat business
- Create compelling content, including thought leadership, case studies, customer testimonials, and technical marketing materials that resonate with pipeline operators
- Drive demand generation through multi-channel strategies including SEO, social media, PR, and paid advertising
- Test and adopt emerging marketing technologies to gain a competitive advantage and exceed performance targets
- Own the digital customer journey, ensuring a frictionless customer experience across all touchpoints of an omnichannel customer buying journey
- Demonstrate ROI through performance tracking and optimization
Requirements
What you’ll need- Bachelor’s Degree in Marketing, Business, or a related field
- 5+ years of B2B marketing experience, preferably in technical, industrial, energy, or software sectors
- Seasoned marketer who can translate business priorities into impactful marketing strategies and tactics that drive measurable business outcomes
- Proven track record of developing and executing integrated marketing campaigns that drive awareness and lead generation
- Experience developing personas and value propositions for complex solutions and translating them into compelling messaging
- Strong understanding of customer journeys from awareness to loyalty
- Excellent communication and interpersonal skills with the ability to build relationships and collaborate effectively with diverse stakeholders
- Strong written and verbal English communication skills
- We conduct pre-employment drug and background screening
Benefits
Comp & perks- Generous paid time off (vacation, sick days, company holidays, personal days)
- Multiple Medical and Dental benefit plans to choose from, Vision benefits
- Spending accounts – FSA, Dependent Care, Commuter Benefits, company-seeded HSA
- Employer-paid, therapist-led, virtual care services through Talkspace
- 401(k) with company match
- Company provided life insurance, short-term, and long-term disability benefits
- Education reimbursement program
- Flexible work schedule with hybrid opportunities
- Charitable Matched Giving and Volunteer Rewards through our Impact Program
- Volunteer time off (VTO) paid by the company
- Career advancement opportunities
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B marketingdigital marketingSEOcontent creationdemand generationcampaign developmentperformance trackingmarketing strategycustomer journey mappingomnichannel marketing
Soft Skills
communication skillsinterpersonal skillscollaborationrelationship buildingstrategic thinkingcreativityanalytical skillsproblem-solvingadaptabilityleadership
Certifications
Bachelor’s Degree in MarketingBachelor’s Degree in BusinessMarketing certifications