Junior B2B SaaS Growth Manager – Smart Energy Startup

GreenPocket GmbH

Junior B2B SaaS Growth Manager working with the CEO to engage new direct customers in Smart Energy. Focusing on market trends, customer qualification, and sales pipeline development.

Posted 6/18/2026full-timeKöln • 🇩🇪 GermanyJuniorWebsite

About the role

Key responsibilities & impact

You will work directly with the CEO on GreenPocket's strategic direction.
With your broad interests, you will identify market-relevant key elements over several months for acquiring new direct customers from a specific segment (e.g., retail, municipalities, and housing associations).
You will derive concrete to-dos from your insights and actively engage in initial conversations with potential customers.
You will regularly take on the welcomed challenge of reviewing new or amended legal requirements (e.g., energy-efficiency regulations) and assessing their impact on the company.
Additionally: you will identify and qualify new market segments and customer groups, create Ideal Customer Profiles, initiate first customer contacts and later conduct qualification calls and webinars.
You will build and maintain a structured sales pipeline.
You will actively engage with technology to automate our sales processes and drive its implementation forward.
You will build and optimize lead-generation processes.
You will work closely with Sales, Marketing, Product Management and Controlling, and discuss your results directly with the CEO.
You will support the planning of inbound (e.g., content, SEO, lead funnels) and outbound (e.g., LinkedIn, mailings, cold calls) marketing measures.

Requirements

What you’ll need

You have successfully completed a degree in business administration, economics, or another degree with a management focus — or possess another comparable qualification that convinces us.
You are a sharp thinker, can quickly grasp interrelations and analyse them.
Ideally, you have already gained initial experience in sales and/or business development at a software company, preferably in a startup or consulting environment.
It is desirable that you are interested in energy efficiency and AI topics or already have experience in this area.
With your excellent PowerPoint skills you deliver compelling presentations, and you are very confident using Excel.
With your very good German and English skills, you are comfortable speaking with potential customers.

Benefits

Comp & perks

Close collaboration with the CEO and the sales team
A permanent employment contract with the opportunity to help shape the green startup scene
Startup atmosphere with plenty of freedom to shape things, flat hierarchies and short decision paths
Flexible working hours and, of course, the option to work from home
Take Your GreenDay! Put everyday tasks aside and devote one day per month entirely to your own ideas
Regular team events and foosball breaks with motivated and warm-hearted colleagues
Unlimited coffee and water supplies and regularly fresh fruit
Conveniently located with excellent cultural, sports and transport connections

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

business administrationeconomicssalesbusiness developmentenergy efficiencyartificial intelligencepresentation skillsExcelmarket analysislead generation

Soft Skills

analytical thinkingcommunicationstrategic thinkingcustomer engagementcollaborationproblem-solvingadaptabilityinitiativeorganizational skillsinterpersonal skills