Junior Business Development & Sales Manager – Smart Energy Startup

GreenPocket GmbH

Junior Business Development Manager in a Smart Energy Startup focused on market analysis and customer engagement. Collaborating with the CEO to drive sustainable energy management initiatives.

Posted 4/13/2026full-timeCologne • 🇩🇪 GermanyJuniorWebsite

About the role

Key responsibilities & impact

You will work directly with the CEO on GreenPocket's strategic direction.
With your broad interests, you will identify market-relevant key elements over several months to acquire new direct customers from a specific segment (e.g., retail, municipalities, and the housing sector).
From your insights you will derive concrete to-dos and proactively initiate first contacts with potential customers.
You welcome the challenge of regularly dealing with new or amended legal requirements (including the Energy Efficiency Regulation) and assessing their impact on the company.
You are passionate about entrepreneurship and interested in exploring growth opportunities in new markets.
Market and competitor analyses are exactly your thing.
You enjoy working on market entry concepts, business models for enterprise customers, and innovations; you create Ideal Customer Profiles and sometimes take creative approaches.
You independently carry out your market-relevant strategic projects, but know when to involve internal stakeholders such as Sales, Product Management, Development, and Controlling, and you also engage with external service providers.
You will impress us with your creative skills when developing marketing campaigns and customer acquisition strategies.
You discuss all your results directly with the CEO.

Requirements

What you’ll need

You have completed a degree in business administration, economics, or a management-focused program — or hold a comparable qualification that convinces us.
You are a sharp thinker, understand relationships between elements and can analyze them quickly.
Ideally, you have already gained initial experience in Business Development at a software company, preferably in a startup or consulting environment.
It would be an advantage if you are interested in topics around energy efficiency and AI or already have experience in this area.
With your excellent PowerPoint skills you captivate others with your presentations, and you are also very confident in Excel.
With your very good German and English skills you are comfortable in any conversation with potential customers.

Benefits

Comp & perks

Close collaboration with the CEO and the sales team
A permanent employment contract with the opportunity to help shape the green startup scene
Startup atmosphere with plenty of scope for initiative, flat hierarchies and short decision-making paths
Flexible working hours and, of course, the possibility to work from home
Take Your GreenDay! Leave the everyday behind and devote one day a month entirely to your own ideas
Regular team events and table-football breaks with motivated and friendly colleagues
Unlimited coffee and water supplies as well as regular fresh fruit
Culturally, sportingly and transport-wise very well connected location

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Hard Skills & Tools

business developmentmarket analysiscustomer acquisition strategiesenergy efficiencyAIpresentation skillsExcelPowerPoint

Soft Skills

analytical thinkingcreativityproactive communicationstrategic thinkingcollaborationentrepreneurial mindset