Social Media Manager

Greenpark

Global Social Media Manager leading social media strategy across Diamonds, Food & Drink, and Pharma accounts for an award-winning digital agency. Mentoring teams and driving content strategy while optimizing for audience engagement.

Posted 7/19/2026full-timeRemote • New York • 🇺🇸 United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in social media leadership, community management, and content strategy across multiple verticals, with a strong focus on analytics and AI visibility. Proven ability to mentor teams and optimize content for various social platforms while maintaining brand governance.

Highest-signal resume keywords

Social Media LeadershipCommunity ManagementSocial Reporting and AnalyticsContent Strategy DevelopmentAI Visibility Expertise

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Social Media StrategyContent OptimizationSocial ListeningCampaign AnalysisData InterpretationOrganic and Paid Social ManagementBest-Practice Content FormatsCompetitor BenchmarkingGovernance DocumentationTone of Voice Guidelines

Soft Skills

MentoringTeam LeadershipCollaborationCommunicationInnovation

Industry Keywords

LuxuryBeautyFood & DrinkFMCGPharmaHealthcareSocial SearchEmerging TrendsClient ManagementCommunity Response Matrices

About the role

Key responsibilities & impact

Lead social media strategy and community management across our Diamonds, Food & Drink and Pharma accounts, tailoring approaches to each vertical's audience and objectives.
Lead, mentor and manage social media and community management teams, providing clear direction and quality control across markets.
Partner with content, creative and paid media teams to develop compelling, platform-native content that drives awareness, consideration and conversion.
Champion social search and platform best practice, helping brands optimise content for discovery and stay ahead of emerging trends.
Advise on the role of social content in AI visibility, helping strengthen brand presence and citation within AI-generated answers.
Own insight and reporting across all verticals - from social listening and competitor benchmarking to campaign analysis - presenting recommendations to clients and internal stakeholders.
Set and maintain governance documents, tone of voice guidelines and community response matrices across accounts.

Requirements

What you’ll need

Significant experience (5+ years) in social media leadership, including managing community management functions and mentoring teams across markets or categories.
Experience across a number of verticals is preferred; luxury, beauty, food & drink/FMCG, or pharma/healthcare experience would be an advantage, along with comfort managing multiple clients simultaneously.
A strong understanding of social platforms, their role in publishing, and best-practice content formats for each channel and audience.
Knowledge of social search is a huge bonus.
An understanding of the growing role social plays in AI visibility.
An expert understanding of social reporting and analytics, with the ability to interpret data to shape strategy.
Experience in both organic and paid social preferred, with the ability to align strategies across paid, organic and web.
You live & breathe Greenpark’s core values ‘We Strive’, ‘Acting Together’, ‘With Kindness’ - championing openness, respect, innovation, and teamwork - so that every interaction, both internally and externally, reflects our commitment to our values.

Benefits

Comp & perks

25 days of holidays + US bank holidays and your birthday off.
Christmas Closure - (extra days on top of your holiday allowance)
A monthly entertainment subscription paid by the company (e.g. Amazon Prime, Netflix, Spotify, etc)
Access to VDU Eye Tests and Employee Assistance Programme (EAP).
Participate in wellness and peer recognition initiatives (e.g. On The Spot Awards and Value Champion Awards).
LinkedIn Learning – Access to a leading online learning platform, which offers a wide variety of courses including business, creative and technical skills.
Social Events – Join us for our major annual social events: Spring, Summer, Halloween and Christmas parties, plus many other ad-hoc events.
WFA policy – work from abroad for up to 4 weeks per year.
Yearly Calm subscription.