Marketing

• Job location: Mumbai
• The Team You Would Join: You would be part of the Asia Marketing Team, led by the Head of Marketing - Asia. The team consists of brand managers, digital marketers, and trade marketing professionals who apply their expertise to navigate evolving market conditions and develop marketing-led innovations that expand access to brighter lives.
• This team is responsible for building and strengthening the brand across all operating markets. Our work spans a wide range of focus areas, including rural marketing, POSM innovation, in-store branding, go-to-market (GTM) strategies for new product launches, product packaging, market research, e-commerce, and insights development. You would specifically be supporting initiatives within the India region.
• About the role: We are looking for an experienced and results-focused marketing professional to join our Asia Marketing team as a Trade Marketing Associate.
• In the India market, we have expanded our portfolio beyond solar products to include non-solar electrical products - Inverter Bulbs, AC LED Bulbs, Downlights and Batten. This role will work closely with the Channel Marketing Manager to design and execute brand visibility strategies across multiple sales channels — Retail, Partnerships, and Direct-to-Consumer (DTC) - to promote and increase sales of Solar as well the Electrical Range.
• This role requires coordination with teams across sales, creative, operations, customer service, tech, and reporting functions. It also involves domestic travel as needed (30 – 40%) to assist on-ground execution and partner engagement.

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