Greenlight Planet

Senior Marketing Associate – PAYG Phones

Greenlight Planet

full-time

Posted on:

Location Type: Hybrid

Location: Arusha • 🇹🇿 Tanzania

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Job Level

Senior

About the role

  • Work closely with the Global PAYG Marketing Manager to translate the strategic PAYG plan into in-country strategic and executional plans.
  • Develop and execute integrated marketing campaigns to drive awareness and sales of PayGo phones.
  • Create compelling product messaging, digital content, promotional materials, and sales tools for field teams.
  • Enable product launches, internal and customer-facing promotions, and market activations.
  • Monitor market trends, customer behaviour, and activity from industry players to inform marketing strategies.
  • Work closely with Sales, Product, Customer Care, Programs Optimization, and external partners to ensure marketing initiatives are aligned and impactful.
  • Assess campaign performance and provide insights for continuous improvement.

Requirements

  • A Bachelor’s degree in Marketing, Business, Communications, or a related field.
  • 5–8 years of experience in marketing, product marketing, or consumer electronics / telecom marketing.
  • Experience in mobile phone retail marketing.
  • Strong knowledge of customer-focused marketing and brand-building.
  • Proficiency in campaign management tools, Excel, and PowerPoint.
  • Experience with PayGo business models or consumer electronics (an advantage).
Benefits
  • - A competitive base salary and an attractive commission structure.
  • - A comprehensive benefits package (e.g., health insurance, pension).
  • - Professional growth in a dynamic, rapidly expanding, high-social-impact industry
  • - An open-minded, collaborative culture made up of enthusiastic colleagues who are driven by the challenge of innovation towards profound impact on people and the planet.
  • - A truly multicultural experience: you will have the chance to work with and learn from people from different geographies, nationalities, and backgrounds.
  • - Structured, tailored learning and development programs that help you become a better professional through the Sun King Centre for Leadership.
  • - A supportive team environment and significant opportunities for career advancement.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
marketingproduct marketingcampaign managementcustomer-focused marketingbrand-buildingPayGo business modelsconsumer electronics marketingmobile phone retail marketing
Soft skills
collaborationcommunicationstrategic planninginsight analysis
Certifications
Bachelor’s degree in MarketingBachelor’s degree in BusinessBachelor’s degree in Communications