Digital Programmatic Media Buyer – Setup
Gray Media
full-time
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $43,888 - $60,000 per year
About the role
- Assisting in digital revenue growth through programmatic buying and supporting Gray Digital Media’s client expectations.
- Identifying target audiences, managing large budgets in real-time bidding environments, and providing internal insight into digital campaign reporting.
- Displaying advanced knowledge of DSP platforms and features.
- Effectively monitoring pacing and performance for assigned markets, ensuring campaign KPIs and benchmarks are met within budget requirements.
- Suggesting optimization and budget strategies according to key performance indicators and internal reporting.
- Constantly monitoring and managing programmatic build/revision/QA/Comments queue.
- Helping team members with troubleshooting and communication.
- Actively participating in team meetings and Slack conversations.
- Displaying excellent internal and external communication skills and is effective in helping clients and internal stakeholders understand processes and performance.
- Actively contributing to the development of training documents and new hire trainings for both Ad Ops and Sales teams.
Requirements
- 3-5 years in buy-side programmatic digital marketing experience, including daily work in a DSP.
- Excel power user (pivot tables, vlookup, index match, charts, etc
- Experience with Google Analytics, pixel creation and implementation, and Google Tag Manager.
- Data visualization and first-party data activation experience.
- Team Player - Thieves in a high-volume, fast-paced environment
- Ability to meet multiple deadlines in a deadline-driven environment
- Handles change easily.
Benefits
- Comprehensive Medical(Rx), Dental, and Vision Coverage
- Health Savings Account with Company contributions
- Flexible Spending Account
- Employer-paid life and disability benefits
- Paid parental leave benefits
- Adoption and Surrogacy Benefits
- 401(k) Plan, including matching and profit-sharing contributions
- Employee Assistance Program
- Voluntary benefits, including Hospital Indemnity, Critical Illness, Accident Insurance, and supplemental life insurance coverage
- Paid Time Off, including Relocation PTO
- Focus on Caring
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
programmatic buyingDSP platformsdigital campaign reportingbudget managementdata visualizationfirst-party data activationExcelGoogle AnalyticsGoogle Tag Managerpixel creation
Soft skills
communication skillsteam playertroubleshootingadaptabilitydeadline management