Field Marketing Manager

Gravitee

Field Marketing Manager managing US regional demand generation and event strategy for Gravitee. Collaborating closely with Sales to drive pipeline and revenue impact across various programs.

Posted 7/21/2026full-timeDenver • Colorado • 🇺🇸 United StatesMid-LevelSenior💰 $300,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in building and executing field marketing plans that align with sales performance and pipeline targets, while effectively localizing national campaigns for regional audiences. Proven ability to track program ROI and collaborate with sales and demand generation teams to drive revenue growth.

Highest-signal resume keywords

Field Marketing StrategyB2B SaaS ExperienceHubSpot ProficiencyPipeline ManagementStakeholder Communication

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Field MarketingAccount-Based MarketingProgram ManagementData AnalysisRevenue Target Achievement

Soft Skills

Excellent CommunicationTrust BuildingCollaboration

Tools & Technologies

HubSpotReporting Tools

Industry Keywords

Strategic PartnershipsChannel ManagementSystem IntegratorsNorth American MarketLatin American Market

Tech Stack

Tools & technologies

SQL

About the role

Key responsibilities & impact

Build and own the US field marketing plan, aligning investment to pod performance (NORAM East, NORAM West) and pipeline targets.
Partner with Sales leadership to identify target accounts, priority regions, and the right program mix (events, ABM, dinners, roadshows) for each.
Localize national campaigns and narrative (including category and product messaging) into regional programs that land with specific audiences.
Plan and run the full lifecycle of field programs: third-party conference sponsorships, owned events, executive dinners, regional roundtables, and account-based experiences.
Own pipeline and SQL targets for field-sourced and field-influenced programs, reporting performance by region and pod.
Track program ROI and use the data to reallocate budget toward what's working.
Partner with Demand Generation and Paid Media to ensure field programs are supported by pre- and post-event nurture and ad targeting.
Collaborate with Sales on account selection, outreach cadence, and program follow-through so field marketing is viewed as a revenue partner, not an events function.

Requirements

What you’ll need

5+ years of experience in a Strategic Partnerships or Channel Management role, ideally within B2B SaaS, API management, data, or AI-focused tech.
Proven track record of sourcing and signing high-impact regional and global System Integrators (SIs).
Commercially minded and execution-focused, with a history of hitting revenue or partner-led targets.
Operationally strong, with experience using HubSpot and reporting tools to manage a predictable pipeline.
Excellent communication skills, with the ability to build trust and alignment with senior stakeholders and technical teams alike.
Experience working across regional borders, specifically navigating the nuances of the North American and Latin American markets.
Comfortable with occasional travel across the Americas for partner face-times and industry events.

Benefits

Comp & perks

Competitive medical coverage
Pension / 401k program options
Stock options - you build it, you own it
Generous paid time off + in-country national holidays
Mental health days + wellness allowance
Your birthday off 🎉
Professional development budget to fuel your growth
Hybrid work culture with hubs across regions
Quarterly team events + annual offsite at an exciting location