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Granum

Digital Marketing Manager

Granum

Digital Marketing Manager overseeing website performance and paid media across three brands. Driving pipeline through technical SEO/AEO and strong agency management.

Posted 6/4/2026full-timeRemote • 🇨🇦 CanadaMid-LevelSenior💰 CA$105,000 - CA$125,000 per yearWebsite

About the role

Key responsibilities & impact
  • This role owns the performance of granum.com and our paid media engine across three brands (LMN, Greenius, and SingleOps).
  • You’ll drive pipeline through better website experiences, a stronger technical SEO/AEO foundation, and a paid media program that’s rigorously managed—even though an external agency executes it.
  • You’re the in-house owner of the agency relationship: you brief them, hold them to performance targets, and make sure what they’re running ladders up to pipeline.
  • You’re also the one keeping the website working hard for the business — conversion paths, landing page infrastructure, CRO, and the technical foundation that makes our content program pay off.
  • This is an IC role on a fast-moving demand gen team. The right person is analytical, hands-on with the website, and confident managing an agency.

Requirements

What you’ll need
  • 4–6 years in digital marketing in B2B SaaS, with hands-on ownership of website performance and CRO
  • Experience managing or closely partnering with an external paid media agency — you know what good agency output looks like and how to push for it
  • Comfort with paid media performance data: you can read a channel report, spot what’s off, and form a view without being walked through it
  • Real CRO experience — you’ve designed experiments, called winners, and can talk about tests that didn’t work and why
  • Familiarity with technical SEO and emerging AEO/AI-driven discovery — you’ve worked with schema, redirects, and architecture, even if you weren’t writing the code
  • Strong project management skills, including managing external agency relationships and cross-functional stakeholders.

Benefits

Comp & perks
  • In the U.S., we offer comprehensive medical, dental, and vision coverage with multiple plan options, plus additional add ons like HSA/FSA accounts, disability and life insurance, and more.
  • In Canada, we provide an employer-funded HSA-based benefits plan with drug, dental, and mental health coverage - giving you a flexible way to manage your healthcare needs.
  • We're committed to your financial future, with 401(k) matching for U.S. employees and RRSP matching for those in Canada.
  • We invest in your growth through tailored career development conversations and support for tools, courses, and resources to help you thrive.
  • We offer unlimited Paid Time Off, paid company holidays, and a company-wide winter break from December 24 to January 1 - so you can truly recharge.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
digital marketingwebsite performanceconversion rate optimization (CRO)paid media managementtechnical SEOAEOschemaredirectsdata analysisexperiment design
Soft Skills
analytical skillsagency managementproject managementstakeholder managementcommunication skillsproblem-solvingcollaborationownershipadaptabilityleadership