Support the planning and execution of go-to-market campaigns aligned to priority Advisory offerings
Coordinate integrated marketing campaigns across digital, content, events, and thought leadership channels
Assist with alliance marketing initiatives involving partners such as Microsoft, Oracle, and other strategic alliances
Support marketing integration activities related to acquisitions, including brand alignment, campaign coordination, and marketing asset integration
Manage development and distribution of Advisory marketing content including insights, case studies, and campaign materials
Coordinate with internal subject matter experts, business leaders, and marketing teams to deliver campaign assets and programs
Collaborate with Audit, Tax, and firmwide marketing teams to ensure consistent messaging and coordinated marketing efforts
Track and report on campaign performance metrics such as engagement, lead generation, and pipeline contribution
Maintain campaign calendars, coordinate project timelines, and ensure marketing initiatives are delivered on schedule
Identify opportunities to improve campaign effectiveness, marketing processes, and overall program efficiency
Other duties as assigned

Requirements

Bachelor's degree in Marketing, Business, Communications or related field; MBA preferred
5-7 years of marketing experience with at least 3 years in B2B professional services, preferably in professional services, consulting or advisory environments
Thorough understanding of various marketing channels and their relevance to achieving strategic business goals
Strong written and verbal communication skills with ability to create compelling content and presentations
Excellent project management, critical thinking, and organizational skills with strong attention to detail
Highly collaborative and able to work within and through teams to achieve stated goals
Demonstrated ability to be a trusted advisor, consistently sought out for advice by leadership and stakeholders
Innovative and creative approach to developing work products and solving complex problems
Commitment to actively learning and adopting best practices from across the team
Ability to thrive in a high-growth, matrixed organization with shifting priorities.
Advanced skills with Microsoft applications: Outlook, Word, Excel and PowerPoint
Experience with marketing automation platforms, CRM systems, and digital marketing tools
Can travel as needed

Benefits

We understand that your needs, responsibilities and experiences are different, and we think that’s a good thing. That’s why we support you with personalized and comprehensive benefits that recognize and empower all the identities, roles and aspirations that make you, well, you. For an overview of our benefit offerings, please visit: __https://www.grantthornton.com/careers/rewards-and-benefits__
Benefits for internship positions: Grant Thornton interns are eligible to participate in the firm’s medical, dental and vision insurance programs and the firm’s employee assistance program. Interns also receive a minimum of 72 hours of paid sick leave and are paid for firm holidays that fall within their internship period.
Benefits for seasonal employee positions: Grant Thornton seasonal employees are eligible to participate in the firm’s medical, dental and vision insurance programs and the firm’s employee assistance program. Seasonal employees may also be eligible to participate in the firm’s 401(k) savings plan and employee retirement plan in accordance with applicable plan terms and eligibility requirements. Seasonal employees receive a minimum of 72 hours of paid sick leave.
Grant Thornton employees may be eligible for a discretionary, annual bonus based on individual and firm performance, subject to the terms, conditions and eligibility criteria of the applicable bonus plan or program. Interns and seasonal employees are not eligible for bonus compensation.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

marketing experienceB2B marketingcampaign performance metricscontent creationproject managementcritical thinkingorganizational skillsattention to detailmarketing channelsstrategic business goals

Soft Skills

written communicationverbal communicationcollaborationtrusted advisorinnovative approachcreative problem solvingcommitment to learningability to thrive in high-growth environmentsability to work in teamsability to manage shifting priorities

Certifications

Bachelor's degree in MarketingBachelor's degree in BusinessBachelor's degree in CommunicationsMBA