Business Development Representative

Granicus

Business Development Representative generating high-quality, sales-ready pipeline by engaging with government decision-makers. Join Granicus to support public sector organizations with digital solutions in the UK.

Posted 6/6/2026full-timeRemote • 🇬🇧 United KingdomJuniorMid-LevelWebsite

About the role

Key responsibilities & impact

Meet or exceed quarterly quota targets for qualified sales meetings (SALs) held and Stage 2 opportunities (SQLs)
Build and execute a territory plan aligned with assigned Business Development Managers, Marketing and UK market priorities
Generate pipeline through inbound lead qualification and targeted outbound prospecting across public sector accounts, ensuring timely follow-up, qualification, and nurturing of marketing-generated leads and website enquiries
Maintain detailed and accurate records of all activities, contacts, and accounts in Salesforce
Engage senior public sector leaders with relevant, insight-led messaging that reflects Granicus’ differentiated value in digital government and citizen engagement
Proactively identify, research, and engage target organisations and senior stakeholders (e.g., Directors, Heads of Service, Digital Leaders, and C-suite equivalents) through phone, email, and multi-channel outreach, demonstrating strong cold-calling discipline
Demonstrate strong cold-calling discipline, confidently initiating conversations with senior decision-makers across the public sector
Partner with Business Development Managers and Marketing to build and maintain territory/account plans, align messaging and target personas, and generate qualified discovery meetings that convert into sales opportunities and pipeline
Participate in marketing campaigns, programmes, and events (including post event outreach and attendance where relevant)
Plan and manage daily/weekly outreach to maintain full territory coverage
Continuously develop knowledge of Granicus products, UK public sector priorities, GovTech/SaaS trends, and the competitive landscape
Participate in regional sales meetings and UK-wide team collaboration

Requirements

What you’ll need

2+ years of experience in inside sales, business development, or lead generation (preferred)
Demonstrated success in cold calling/outbound prospecting and consistently meeting activity and performance targets
Experience with Salesforce, Salesloft, Gong, or similar sales platforms
Exposure to enterprise/complex B2B and/or public sector (B2G) sales environments
GovTech, SaaS, or UK public sector experience preferred (not required)
Excellent command of English language (written and spoken)

Benefits

Comp & perks

Employee Resource Groups to encourage diverse voices
Coffee with Mark sessions – Our employees get to interact with our CEO on very important and sometimes difficult issues ranging from mental health to work-life balance and current affairs
Microsoft Teams communities focused on wellness, art, furbabies, family, parenting, and more
We bring in special guests from time to time to discuss issues that impact our employee population

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

cold callingoutbound prospectinglead generationsales pipeline managementterritory planningaccount managementsales meeting qualificationactivity trackingperformance target achievementinsight-led messaging

Soft Skills

communicationrelationship buildingorganizational skillscollaborationproactive engagementdisciplineresearch skillsstrategic thinkingadaptabilitynegotiation