Grammarly

Account Based Experience, ABX Manager

Grammarly

full-time

Posted on:

Location Type: Hybrid

Location: 🇺🇸 United States

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Salary

💰 $137,000 - $209,000 per year

Job Level

Mid-LevelSenior

About the role

  • Design and execute strategic ABX campaigns for Grammarly for Business, Grammarly for Education, and Coda across the full funnel with multi-channel tactics (events, email, digital ads, content experiences, direct mail, executive outreach, etc)
  • Lead AI-augmented account intelligence using predictive analytics and first-party intent data to prioritize and adapt target accounts
  • Work closely with Sales to identify priority accounts, align on strategies, and design tailored campaigns for buyer personas and deal stages
  • Collaborate across Sales, Customer Success, Product, Finance, RevOps, Product Marketing, field events, and others to deliver ABX programs supporting expansion within strategic accounts
  • Partner with Product Marketing and use Gong insights to refine messaging that resonates with target audiences
  • Coordinate with field and events teams to integrate in-person experiences into ABM initiatives
  • Utilize platforms like 6sense, LinkedIn, and Salesforce to orchestrate account journeys and measure impact on pipeline
  • Continuously test, learn, and optimize with a data-driven experimentation mindset and KPI dashboards
  • Innovate with GenAI tools for scalable personalization in content generation, messaging, and campaign execution

Requirements

  • 5+ years of experience in B2B marketing with hands on ABX/ABM execution and enterprise account marketing
  • Experience partnering with sales, product marketing, and field teams to create integrated GTM campaigns
  • Strong understanding of enterprise buying cycles and account-based engagement strategies
  • Expertise in full-funnel measurement (early stage engagement metrics to deal size, velocity, and upsell lifetime value)
  • Deep familiarity with intent intelligence tools and predictive analytics platforms (6sense, Demandbase)
  • Experience with AI-driven personalization engines and GenAI tools for scalable personalization
  • Proficiency with GTM tools (Pardot, Salesforce, LinkedIn Ads, Reachdesk) and platforms like Gong
  • Experience using platforms like 6sense, LinkedIn, and Salesforce to orchestrate account journeys
  • Creative thinker with ability to connect insights to compelling campaigns
  • Comfortable evaluating campaign results and using data to guide next steps
  • Experience with product-led/self-serve motions is a plus
  • Demonstrated ability to work independently, proactively manage tasks and priorities across multiple projects
  • Embodies EAGER values and MOVE principles (ethical, adaptable, gritty, empathetic, remarkable; move fast and learn faster; obsess about customer value; value impact over activity)
Benefits
  • Dynamic hybrid working model (focus time + in-person collaboration)
  • Excellent health care (including a wide range of medical, dental, vision, mental health, and fertility benefits)
  • Disability and life insurance options
  • 401(k) and RRSP matching
  • Paid parental leave
  • 20 days of paid time off per year
  • 12 paid holidays per year
  • Two floating holidays per year and flexible sick time
  • Generous stipends (including caregiving, pet care, wellness, home office, and more)
  • Annual professional development budget and opportunities
  • Competitive pay with a market-based compensation approach

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
ABXABMpredictive analyticsintent intelligencefull-funnel measurementAI-driven personalizationdata-driven experimentationKPI dashboardsenterprise account marketingB2B marketing
Soft skills
creative thinkingindependent worktask managementproactive managementcollaborationcommunicationadaptabilitygritempathycustomer value focus
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