Experiential Producer

Gradient

IRL Experiential Producer leading and executing immersive brand experiences at Gradient. Collaborating closely with cross-functional teams to bring creative concepts to life.

Posted 5/2/2026full-timeNew York City • New York • 🇺🇸 United StatesJuniorMid-Level💰 $85,000 - $105,000 per yearWebsite

About the role

Key responsibilities & impact

Lead the production of IRL experiential events, activations, installations, and brand experiences.
Own the production process from kickoff through planning, pre-production, onsite execution, strike, wrap, and reconciliation.
Develop detailed production plans, timelines, staffing plans, production schedules, run of show documents, vendor timelines, deliverable trackers, and other critical production documentation.
Translate creative concepts into actionable production plans, scopes, budgets, vendor needs, staffing plans, and executional deliverables.
Ensure projects move smoothly through all production phases while proactively identifying risks, solving problems, and escalating issues when needed.
Partner closely with Account Management, Creative, Strategy, Content, Digital, Live Video, and other internal teams to bring integrated experiences to life.
Manage project production teams, including freelance producers, associate producers, production coordinators, interns, vendors, contractors, and onsite staff.
Delegate responsibilities clearly and set deadlines for team members.
Provide direction, oversight, mentorship, and support to junior production team members.
Develop, manage, track, and reconcile project budgets up to $750,000.
Lead onsite production teams to ensure seamless load-in, installation, event execution, guest experience, and strike.

Requirements

What you’ll need

Minimum 2+ years of experience as a lead Producer on experiential marketing events, activations, or campaigns.
Experience in an IRL production role within an agency environment.
Proven ability to manage complex projects, timelines, budgets, teams, vendors, and deliverables.
Experience developing and managing budgets up to $750,000.
Strong oral and written communication skills.
Strong analytical, organisational, and interpersonal skills.
Experience working across internal teams, partners, vendors, and freelance resources.
Experience with city permits and production logistics preferred.
Experience with luxury, premium, or high-touch brand experiences preferred.
Fluent in Google Suite and Excel.
Experience with Asana is a plus, but not required.

Benefits

Comp & perks

Medical, dental, and vision benefits.
401(k).
Parental leave for new parents.
Citi Bike membership wellness perk.
Talkspace membership wellness perk.
Opportunity for career growth and development.
A dynamic, creative, and collaborative work environment.
The opportunity to produce exciting, high-impact IRL brand experiences with a talented and passionate team.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

event productionbudget managementproject managementproduction planningrisk managementvendor managementstaffing plansproduction logisticsanalytical skillsorganizational skills

Soft Skills

communication skillsinterpersonal skillsleadershipmentorshipproblem-solvingdelegationteam managementcollaboration