Participating in the development and implementation of customer retention strategy, including creation and optimization of personalised offers and communications
Analysing customer data to identify trends, determine churn factors and develop their prevention strategies
Confident knowledge of and ability to work in CRM tools
Performing A/B testing of business hypotheses
Supporting and developing the team, including training employees and motivating them to achieve customer retention goals.
Requirements
1 year as Junior CRM Manager
Experience in CRM and a deep understanding of CRM principles
Analytical skills and experience working with customer data
Implementation of innovative approaches and technologies to enhance customer retention processes
Excellent communication skills and ability to effectively interact with various levels of staff