GoWest Credit Union Association

Digital Marketing

• Manage and maintain website content for accuracy, timeliness, engagement, and alignment with organizational priorities
• Support website enhancements improving user experience, accessibility, and engagement
• Manage digital platforms including websites, mobile applications, marketing automation systems, and member engagement technologies
• Develop and execute marketing deliverables for GoWest Solutions partner sponsorships
• Support GoWest's social media strategy
• Execute integrated marketing campaigns for programs, services, events, advocacy initiatives, and member engagement
• Build, coordinate, and manage campaigns, timelines, promotions calendars, and deliverables in marketing automation platforms
• Identify opportunities to leverage artificial intelligence for content development, marketing operations, audience engagement, analytics, and organizational efficiency
• Support digital event technologies including event applications, registration systems, attendee communications, badge printing, and engagement platforms

Manager, Digital Experience and Marketing