Founding GTM Lead

GovSignals

Founding GTM Lead at GovSignals shaping AI-driven government contracting solutions. Building workflows and operational strategies to enhance market reach and efficiency.

Posted 5/15/2026full-timeNew York City • New York • 🇺🇸 United StatesSenior💰 $140,000 - $190,000 per yearWebsite

Tech Stack

Tools & technologies

Apollo

About the role

Key responsibilities & impact

Build the AI-Powered GTM Engine. Stand up enrichment pipelines, LLM-driven personalization, and agentic outbound using tools like Clay, n8n, Zapier, Make, Apollo, Instantly/Smartlead, Lindy, Gumloop, and custom GPTs / LLM APIs — doing the work a much larger team would do manually.
Run Growth Experiments. Scrappy, high-velocity tests on messaging, channels, and ICPs. Ship daily, measure weekly, kill what doesn’t work.
Translate Technical AI into Compelling Narratives. Decks, demos, one-pagers, case studies, landing pages — written in plain English about hard problems.
Design and Execute Campaigns End-to-End. Email sequences, paid/social, webinars, conference activations, and ABM plays focused on federal primes, Fortune 500 contractors, and government agencies.
Own the Numbers. Define CAC, LTV, and funnel conversion. Build dashboards. Refine strategy based on data, not vibes.
Partner Across the Company. Work with product, sales, and deployment so GTM programs align with our ICPs, sales workflows, and what we’re actually shipping.

Requirements

What you’ll need

3–8 years in marketing, growth, or GTM — ideally at early-stage or high-growth startups where you wore many hats.
AI-native workflow builder. You’ve shipped real automations across multiple platforms and use LLMs constantly to enrich, personalize, classify, and write. You know your way around an API even if you don’t write production code.
System builder. You’ve designed and scaled a marketing system from scratch — automation, attribution, integrations, the whole stack — not just managed one someone else built.
Sharp translator. You’ve turned technical product details into customer-facing narratives that converted.
Range. You’re equally comfortable in an automation builder, a CRM, a Notion doc, and a sales pitch.

Benefits

Comp & perks

medical
vision
dental
Unlimited PTO

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

AI-powered systemsenrichment pipelinesLLM-driven personalizationautomationcampaign designdata analysisdashboard buildingAPI integrationmarketing system designgrowth experiments

Soft Skills

communicationstorytellingcollaborationadaptabilityproblem-solvingcreativityanalytical thinkingtranslating technical detailsstrategic thinkingexecution