Vice President

• Lead all aspects of RMN media execution across onsite, offsite, and in-store channels
• Establish and enforce operational best practices for campaign activation, pacing, optimization, and QA across all retail networks
• Monitor performance KPIs (ROAS, sales lift, incrementality, deliver-in-full rates, and sell-through) and ensure proactive course correction and learning application
• Drive a test-and-learn mindset and embed data-informed decision-making in all RMN operations
• Own platform excellence and innovation across all core RMN and ad tech tools (Criteo, CitrusAd, Kevel, LiveRamp, The Trade Desk, Adobe, Google, Meta, and emerging in-store solutions)
• Partner across Retailer Product, Tech, and Analytics teams to evaluate and integrate new platforms, data solutions, and clean room technologies that advance retail media performance
• Ensure consistent documentation, workflow optimization, and cross-platform learning across all RMN accounts
• Serve as senior media advisor and performance leader for retail network executives, ensuring clear alignment between retailer business goals and media execution strategies
• Represent Goodway in executive-level client discussions, joint business planning, QBRs, and media innovation reviews
• Deliver proactive, insight-led recommendations to drive network maturity and growth
• Ensure RMN clients view Goodway as a high-performing and forward-looking media partner
• Collaborate closely with Client Experience, Analytics, Strategy, and Investment teams to ensure alignment across RMN programs
• Partner with the Commerce Client Leads and other LOB media leaders to share best practices and frameworks that elevate execution consistency and performance
• Support enterprise-level innovation by integrating RMN insights into full-funnel and commerce media strategies
• Directly lead and develop the RMN Media team, including Media Directors, Activation leads, and supporting pods
• Build a culture of accountability, curiosity, and continuous improvement anchored in operational rigor and craft mastery
• Partner with PX to define talent pathways, skill development plans, and performance management frameworks for media talent
• Establish succession planning and elevate next-generation media leaders within the RMN organization
• Represent Goodway’s RMN media expertise at key retail media forums, panels, and client-facing events when invited
• Partner with Marketing and Communications to highlight RMN success stories and innovation in-market
• Contribute to POVs, case studies, or client showcases that reinforce Goodway’s leadership in retail and commerce media.

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