Senior Director, Total Rewards
National University
Creative Services Director
Goodway Group
full-time
Posted on:
Location Type: Remote
Location: Remote • New York • 🇺🇸 United States
Visit company websiteJob Level
Lead
About the role
- Own and continuously optimize creative production workflows to enhance efficiency, profitability, and creative quality across the enterprise.
- Oversee resourcing and bandwidth across design, motion, interactive, and project management teams, ensuring optimal utilization and delivery speed.
- Integrate creative project management systems across LOBs to support seamless collaboration and visibility.
- Implement strong quality assurance standards and governance across all creative deliverables, maintaining brand and performance consistency.
- Lead the creative strategists to translate brand assessments, audience insights, and testing outcomes into actionable creative concepts.
- Develop and evolve creative frameworks and playbooks that ensure scalability, repeatability, and impact across diverse client needs.
- Champion the use of AI, data insights, and automation to enhance creative effectiveness and innovation.
- Lead a multidisciplinary team of creative professionals; strategists, designers, copywriters, developers, and project managers in a high-performing, collaborative environment.
- Drive ongoing skills development and knowledge sharing to prepare the team for next-generation creative capabilities.
- Build a culture of creative accountability, agility, and curiosity that aligns with Goodway’s values and growth mindset.
- Collaborate closely with LOB leaders, marketing, media, and operations to align creative strategies with business priorities and client goals.
- Partner with finance and commercial teams on scoping, pricing, and utilization models for creative projects to ensure profitability.
- Contribute creative expertise to pitches and business development initiatives, helping position creative as a core growth enabler.
- Establish creative KPIs tied to efficiency, utilization, and impact, ensuring data informs process optimization and decision-making.
- Identify opportunities to streamline tools, workflows, and vendor partnerships across the creative function.
- Continuously assess team performance, resourcing needs, and systems to support scalability and excellence across all lines of business.
Requirements
- Creative leadership experience within an agency or marketing organization.
- Proven success managing multidisciplinary creative teams (design, copy, UX/UI, motion, PM).
- Strong operational background in scaling creative workflows and production systems.
- Ability to translate data, insights, and strategy into effective creative concepts.
- Proficiency with creative project management and collaboration tools.
- Skilled in cross-functional partnership across marketing, media, operations, and finance.
- Excellent leadership, communication, and presentation skills.
- Bachelor’s degree in design, marketing, communications, or related field.
Benefits
- Check us out at www.goodwaygroup.com to learn more!
- If you identify as a female candidate, and feel you can do this role even if there are a few things perhaps you've not done, please apply anyway! Goodway Group is 70% Female!
- Goodway Group is human-first, constantly working to become more inclusive and to make sure our employee population reflects our desire to constantly add to our diversity in all ways.
- We want applications from everyone, regardless of race, creed, color, religion, sex, sexual orientation, gender identity, national origin, marital status, citizen status, age, disability, military or protected veteran status, genetic predisposition or carrier status or any other legally protected status.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
creative production workflowsquality assurance standardscreative frameworkscreative KPIsdata insightsautomationcreative project managementscaling creative workflowsmultidisciplinary team managementcreative concepts
Soft skills
creative leadershipcollaborationcommunicationpresentation skillsagilitycuriosityaccountabilitystrategic thinkingteam performance assessmentknowledge sharing
Certifications
Bachelor’s degree in designBachelor’s degree in marketingBachelor’s degree in communications
