Brand Manager

• Build out and lead the Brand Marketing function responsible for brand strategy, GTM management, visual identity, messaging, and creative strategy
• Lead the continued development of the GoodRx refreshed brand blueprint and apply that work across departments and customer touchpoints
• Partner closely with cross-functional stakeholders to bring brand strategy to life in a clear, consistent, and compelling manner
• Steward the creative strategy and messaging for upper funnel brand campaigns
• Serve as the “quarterback” across the org in bringing brand campaigns to market with internal and external partners and vendors
• Collaborate with PR, Editorial, Research, and Social Media to develop an enterprise content strategy with key content tentpoles
• Work closely with the Social Media team to translate content strategy into social-first campaigns, content, and activations
• Collaborate with Insights to develop and steward a recurring Brand Health dashboard
• Lead strategy on evergreen brand health initiatives, including naming and identity, to ensure a consistent brand experience with strong brand attribution

Director, Brand Marketing

Brand Marketing Manager

Director, Global Brand Marketing

Associate VP, Brand Strategy – Management

Recruitment Marketing, Brand Manager

Brand Manager