Media Relations Associate Director
GoodPower
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteJob Level
Senior
Tech Stack
WordPress
About the role
- Advance GoodPower’s work to accelerate a renewable energy economy by ensuring that we are effectively communicating our work in campaigns, research and technology development to media at the local, national and international level
- Translate our work into compelling stories, data and proof points that generate interest and excitement from traditional and new media reporters, opinion editors, communication teams at partner organizations, conference organizers and decision makers
- Spearhead the creation of communication assets including press releases, statements, pitches and opinion pieces and then build and maintain relationships with reporters, editors, influencers, and communications staff at partner organizations to get those products placed
- Work with other GoodPower staff in developing social media material, webinars, newsletters, reports and other communication tools
- Contribute to the overall communication strategy behind product launches, events and campaigns
- Help develop creative, visual ways to tell our story that can be used across communication channels
Requirements
- 6-10+ years experience in a media-facing role, either as a journalist, public relations or communications specialist
- Expertise in the political or renewable energy field preferred
- A demonstrated history of placing stories and opinion pieces in national publications, and existing relationships with reporters and editors at the national level
- Experience engaging a diverse media ecosystem, including national outlets, trade press and high-impact local and regional media in priority states
- Strong writing skills, with an ability to tell a story in a clear, concise, and engaging manner while maintaining message discipline
- Ability to communicate and adapt messages across target outlets including trade press, newsletters, mainstream local, national and international publications, broadcast and video news, podcasts, and other media
- Awareness of and ability to communicate the economic impacts, drivers and motivators of the renewable energy transition
- Strong attention to detail with an antenna to absorb high volumes of information and distill impact into clear, cohesive, strategic communications
- Ability to collaborate closely across departments, juggle and think through multiple angles, and ensure message discipline across communications
- Ability to prioritize and juggle multiple projects simultaneously
- Competency in utilizing CRMs (Salesforce), web platforms (WordPress) and design tools (Canva) to leverage communications
- Strong analytical skills with ability to set priorities, complete work with minimal supervision, and meet deadlines
Benefits
- 95% employer-paid medical, dental, and vision insurance
- HSA and FSA plans
- 403b retirement savings plan with matching company contributions
- Paid vacation, sick leave, floating holidays, volunteer days and 13 paid holidays
- Monthly internet and wellness stipend
- Paid parental leave and sabbatical program
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
writingstorytellingmedia relationscommunication strategycontent creationpublic relationsopinion piece placementdata analysisstrategic communicationsmessage discipline
Soft skills
attention to detailcollaborationproject managementadaptabilityanalytical thinkingclear communicationengagementcreativitytime managementrelationship building