Goodnotes

Business Development Rep

• Own your pipeline: Take full responsibility for prospecting and outbound activity across your US territory — researching target accounts, identifying key decision-makers, and building a consistent flow of qualified opportunities for the AE team.
• Generate and qualify SQLs: Conduct high-volume, high-quality outreach via email, phone, LinkedIn, and other channels to engage prospects, run discovery conversations, demo Goodnotes, and qualify leads against defined criteria before passing them to Account Executives.
• Execute multi-channel sequences: Design and run structured outbound sequences that combine personalised messaging, calls, and social touches — iterating based on open rates, reply rates, and conversion data.
• Educate and spark curiosity: Act as a knowledgeable first point of contact for prospects, helping them understand what Goodnotes is and why it matters for their business — without overselling before the right conversation has been set up.
• Book and brief AEs: Schedule discovery calls and demos or follow-up meetings for Account Executives, ensuring smooth handoffs with thorough context and qualification notes so no momentum is lost.
• Support field and digital events: Represent Goodnotes at US-based industry events, webinars, and conferences to generate pipeline through in-person and virtual engagement.
• Feed the feedback loop: Share structured insights from prospect conversations back to Marketing and Product — including common objections, competitor mentions, use cases, and messaging that resonates.
• Leverage data to prioritise: Use HubSpot CRM and sales intelligence tools to manage your pipeline, track activity, and prioritise outreach based on territory data and account signals.
• Collaborate cross-functionally: Work closely with Marketing on campaign follow-up and lead hand-offs, and with Account Executives to align on ideal customer profiles, messaging, and territory strategy.

Business Development Representative – Fixed-Term Contract