Sales Excellence Manager
good2grow™
full-time
Posted on:
Location Type: Hybrid
Location: Atlanta • United States
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About the role
- driving capability development, sales process adoption, and performance improvement across the good2grow Sales organization
- enabling and training Market Development Managers (MDMs) and Regional Sales Managers (RSMs) through both classroom facilitation and field-based learning
- partnering closely with Regional Growth Trainers (RGTs) to reinforce good2grow's GROWING sales execution model and performance framework
- design and facilitate sales training programs (classroom and virtual) focused on GROWING execution, customer engagement, and sales leadership
- partner with RGTs and RSMs to deliver hands-on training in-market
- assess performance gaps and develop individualized coaching plans
- lead onboarding programs for new sales hires
- support the design and delivery of national and regional sales meetings, including content creation, facilitation, and follow-up initiatives
- work with Marketing, Business Analytics & Insights, and HR to develop scalable training tools and best practices that drive alignment across teams
Requirements
- Bachelors degree in Business, Marketing, Sales or related field
- 5+ years of progressive experience in sales or field training roles within the CPG industry
- Strong facilitation and presentation skills with ability to engage diverse audiences
- Demonstrated understanding of CPG sales processes and retail execution, DSD GTM strategies + frameworks
- Proven background in Sales team + DSD network management
- Proven success leading sales capability programs or executing in-market training
- Prior experience as a Sales Trainer, Regional Sales Manager, or Sales Excellence lead (Preferred)
- Experience implementing structured sales methodologies (e.g., Challenger, SPIN, or similar) (Preferred)
- Background in using CRM or data analytics to inform training focus (Preferred)
- Experience supporting teams in both DSD and broker-managed environments (Preferred)
Benefits
- Medical
- Dental
- Vision
- 401(k) with company match
- Health Savings Account
- Flexible Spending Account
- Short and Long Term Disability (along with salary continuation)
- robust Parental Leave Policy
- Life Insurance
- 12 Paid Holidays
- generous Paid Time Off package
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
sales trainingsales process adoptionperformance improvementcustomer engagementsales leadershipindividualized coachingstructured sales methodologiesDSD GTM strategiesdata analyticsCRM
Soft skills
facilitation skillspresentation skillsengagement with diverse audiences