Design Lead

Golden Steps ABA

Design Lead responsible for unifying and elevating Golden Steps brand through digital and physical channels. Collaborating with marketing and leadership to enhance visual identity while optimizing creative performance.

Posted 5/2/2026full-timeRemote • New Jersey • 🇺🇸 United StatesSeniorWebsite

About the role

Key responsibilities & impact

Own the Brand: Define, evolve, and protect the Golden Steps visual identity
Ensure consistency across web, social, print, clinics, and internal materials
Build and maintain a scalable design system and asset library
Concept and execute campaigns (digital, social, email, events, recruiting)
Translate strategy into compelling, high-performing creative
Optimize creative for performance (conversion, engagement, recruitment)
Manage freelancers and/or internal designers as we scale
Shape in-clinic environments to feel warm, playful, and premium
Support events, video shoots, and brand moments that families remember

Requirements

What you’ll need

5+ years in brand/design (agency or in-house)
A portfolio that shows range + taste (brand systems, campaigns, digital)
Strong understanding of performance-driven creative (not just pretty design)
Experience building or evolving a brand across multiple channels
Ability to balance speed + quality in a high-growth environment
Comfort working cross-functionally (marketing, ops, recruiting, clinical teams)
A bias for action—you don’t wait, you create.
Bonus if you have: Healthcare, multi-location, or mission-driven brand experience.
Experience with video, motion, or environmental design.
Experience scaling a design function from the ground up.

Benefits

Comp & perks

Competitive PTO
Paid sick leave
Health/dental/vision coverage
401K with match
Tuition discounts
CME libraries
RBT training
University discounts
Ongoing mentorship
Paid training

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

brand designvisual identitydesign systemcampaign executionperformance-driven creativeenvironmental designvideo designmotion designdigital marketingasset library management

Soft Skills

creativitycross-functional collaborationspeed and quality balanceaction-orientedteam managementstrategic thinkingadaptabilitycommunicationproblem-solvingattention to detail