Data Analyst – Specialist, Data & Analytics

GOL Linhas Aéreas

Data Analyst specializing in applied statistics and causal design for Smiles. Leading analytics frameworks and strategic decision-making with high impact and scale.

Posted 5/27/2026full-timeBarueri • 🇧🇷 BrazilMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Be the analytical authority on Smiles’ critical topics, setting direction (frameworks, metrics, causality, governance) and enabling executive-level decisions with high impact and scale.
Define analytics frameworks and standards (North Star, metric trees, experiment/causal inference methodology, dashboard guidelines) and ensure adoption;
Lead strategic cross-functional “bets” addressing complex problems with a high degree of uncertainty, connecting product, business and data to elevate decision-making maturity;
Act as an internal consultant to the executive team: craft executive narratives, prioritize by impact, risk and effort, and validate results;
Mentor and serve as a technical reference for the team’s analysts with the objective of developing successors (capability building, learning paths, quality calibration).

Requirements

What you’ll need

Proven track record of delivering impact (decisions/revenue/cost/experience) through analyses and experiments;
Strong command of applied statistics and causal design;
Bachelor’s degree or completed technologist degree;
Ability to lead without formal authority and align multiple teams, with impeccable executive-level communication;
Experience with personalization/applied ML and designing metric systems for digital products/marketplaces.

Benefits

Comp & perks

Health insurance;
Dental insurance;
Group life insurance;
Meal voucher;
Grocery voucher;
Transportation voucher;
Gympass or Totalpass;
Partnership club with hundreds of affiliated companies;
Birthday day off;
Profit-sharing (PLR).

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

applied statisticscausal designanalytics frameworksmetric systemspersonalizationmachine learningexperiment methodologydashboard guidelinesdata analysisdecision-making

Soft Skills

leadershipexecutive communicationmentoringconsultingcross-functional collaborationimpact prioritizationrisk assessmenteffort validationcapability buildingquality calibration

Certifications

Bachelor’s degreetechnologist degree