GoFundMe.org

Principal Marketing Program Manager

GoFundMe.org

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇺🇸 United States

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Salary

💰 $153,000 - $229,000 per year

Job Level

Lead

About the role

  • Partner with GGTM leadership to develop and drive key initiatives that align with broader company goals and priorities.
  • Lead quarterly and annual planning processes, ensuring focus, accountability, and alignment across the GGTM team.
  • Facilitate monthly GGTM leadership meetings to drive strategic prioritization and cross-functional alignment.
  • Identify and document key blockers and cross-functional challenges, enabling the Chief Marketing and Corporate Affairs Officer to step in with the right context and data.
  • Manage campaign stakeholders to ensure visibility, prioritization, and successful delivery across initiatives.
  • Personally lead the execution of select high impact cross-functional programs across product marketing, creative, demand generation, brand, comms, events, and sales enablement.
  • Coordinate timelines, dependencies, and resources; proactively mitigate risks and unblock challenges to ensure program continuity and impact.
  • Standardize and scale best practices for project and program management across GGTM, while mentoring teams on planning and prioritization.

Requirements

  • 8+ years of experience in marketing operations, program management, or a related function in a high-growth, fast-paced environment.
  • Proven ability to lead and scale complex, cross-functional marketing and communications programs.
  • Experienced people manager who builds and empowers high-performing teams while fostering collaboration across functions.
  • Exceptional communication and influence skills across all levels, including senior executives and external partners.
  • Analytical, strategic, and solutions-oriented mindset with strong problem-solving and prioritization skills.
  • Comfortable operating in ambiguity, managing multiple priorities, and aligning stakeholders in a matrixed environment.
  • Demonstrated ownership mentality with a track record of driving results through systems, structure, and accountability.
Benefits
  • Make an Impact: Be part of a mission-driven organization making a positive difference in millions of lives every year.
  • Innovative Environment: Work with a diverse, passionate, and talented team in a fast-paced, forward-thinking atmosphere.
  • Collaborative Team: Join a fun and collaborative team that works hard and celebrates success together.
  • Competitive Benefits: Enjoy competitive pay and comprehensive healthcare benefits.
  • Holistic Support: Enjoy financial assistance for things like hybrid work, family planning, along with generous parental leave, flexible time-off policies, and mental health and wellness resources to support your overall well-being.
  • Growth Opportunities: Participate in learning, development, and recognition programs to help you thrive and grow.
  • Commitment to DEI: Contribute to diversity, equity, and inclusion through ongoing initiatives and employee resource groups.
  • Community Engagement: Make a difference through our volunteering program.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
marketing operationsprogram managementcross-functional programsproject managementcampaign managementstrategic planningrisk managementdata analysisperformance metricsresource allocation
Soft skills
leadershipcommunicationinfluencecollaborationproblem-solvingprioritizationstrategic thinkingadaptabilitymentoringownership mentality