Brand Manager – Pub Crawl Experience, EN / PT

Go Echoes

Brand Manager responsible for launching and growing a new Pub Crawl experience brand targeting an international audience. Driving visibility, engagement, and commercial success from a remote setup.

Posted 5/20/2026full-timeRemote • 🇧🇷 BrazilMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

You will take full ownership of the brand across strategy, communication, and execution:
Define and develop the brand identity (tone of voice, positioning, visual direction)
Build a strong, recognizable brand for an international, nightlife-oriented audience
Ensure consistency across all digital channels
Design and execute marketing strategies to drive awareness and bookings
Launch and manage campaigns (online & offline)
Identify strategic partnerships (hostels, hotels, tourism actors, influencers)
Optimize customer acquisition and brand visibility
Manage and grow social media accounts (Instagram, TikTok, etc.)
Create engaging, viral, and community-driven content
Collaborate with creators, photographers, and videographers
Capture and leverage user-generated content
Understand the customer journey remotely through analytics and feedback
Coordinate with local teams to ensure brand consistency on-site
Gather insights and continuously improve the experience

Requirements

What you’ll need

3–6+ years of experience in Brand, Marketing, or Social Media
Strong social media management and content creation expertise
Background in hospitality, events, tourism, or lifestyle brands is a strong plu
Ability to build and execute marketing strategies from scratch
Creative, energetic, and highly execution-driven
Comfortable in a fast-paced environment, managing both strategy and remote operations
Languages: Fluent in English and Portuguese (mandatory)

Benefits

Comp & perks

Remote position
Competitive salary based on experience
Long-term collaboration

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

brand identity developmentmarketing strategy executionsocial media managementcontent creationcustomer acquisition optimizationcampaign managementanalyticsuser-generated contentdigital marketingpartnership identification

Soft Skills

creativityenergyexecution-drivenadaptabilitycollaborationcommunicationstrategic thinkingcustomer-focusedinsight gatheringteam coordination