
Integrated Marketing Planning Manager
GN Group
full-time
Posted on:
Location Type: Remote
Location: Remote • Massachusetts • 🇺🇸 United States
Visit company websiteSalary
💰 $105,000 - $150,000 per year
Job Level
Mid-LevelSenior
About the role
- Lead and coordinate integrated planning activities across global and regional marketing teams; convert strategy into operational plans with owners and timelines.
- Produce robust, data-driven analyses and executive-ready presentations to support decision-making.
- Facilitate cross-functional workshops (planning, prioritization, retrospectives) and ensure decisions are documented and executed.
- Own planning governance for assigned initiatives — reporting cadence, performance tracking, and change-control.
- Challenge regional and central plans constructively: test assumptions, quantify tradeoffs, and recommend alternatives grounded in data.
- Work with Analytics and Finance to ensure proper KPI definitions, attribution models, and measurement approaches.
- Support adoption of planning tools and best practices; continuously improve process efficiency and transparency.
Requirements
- Bachelor’s degree in Marketing, Business, Economics, or related field required; Master’s preferred.
- 3–6 years of relevant experience in marketing planning, strategy, marketing operations, or consulting.
- Strong marketing and digital fluency, with practical understanding of content/video initiatives and campaign lifecycle.
- Advanced Excel (modeling, scenario analysis) and PowerPoint (executive storytelling) skills.
- Exceptional stakeholder management, facilitation and influencing skills; confident, persuasive communicator with natural charisma.
- Demonstrated ability to work across regions and levels of seniority; comfortable challenging senior stakeholders.
- U.S.-based and authorized to work in the U.S.; remote within the U.S.; Eastern Time Zone preferred.
Benefits
- Competitive compensation
- Annual bonuses
- Health insurance
- 401(k) plan
- Paid vacation and holidays
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
marketing planningstrategymarketing operationsconsultingdata analysisKPI definitionsattribution modelsExcelPowerPointcontent initiatives
Soft skills
stakeholder managementfacilitationinfluencingcommunicationcharismacross-functional collaborationdecision-makingprocess improvementcritical thinkingpersuasion