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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in Market Intelligence and Commercial Planning, with a strong ability to analyze data and translate it into actionable insights that drive strategic decisions. Proficient in preparing executive presentations and collaborating with multidisciplinary teams to enhance market performance.
Highest-signal resume keywords
Market IntelligenceData AnalysisExecutive PresentationsAdvertising Market KnowledgeStrategic Insights
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Market ResearchCommercial PlanningData StorytellingAnalytical MindsetProblem-Solving Orientation
Soft Skills
Strong Communication SkillsCollaboration
Tools & Technologies
Kantar IBOPE MediaComscoreSimilarweb
Industry Keywords
AdvertisingMarketingMedia InvestmentsMarket Performance IndicatorsBrazilian Advertising Market Dynamics
About the role
Key responsibilities & impact- Develop market studies and analyses of advertisers, economic sectors, and advertising investments to support strategic decisions
- Identify opportunities for growth, revenue maximization, and portfolio expansion through data analysis and market trends
- Prepare executive presentations with data storytelling to support leadership decision-making
- Produce ad hoc studies and analyses to address business challenges and support commercial strategies
- Monitor commercial and market performance indicators, identifying risks, opportunities, and trends
- Partner with Commercial, Product, Data, and Technology teams to evolve metrics, dashboards, and analytical solutions
- Ensure the quality, consistency, and governance of the information used in analyses
- Translate data into actionable insights to support strategic decisions and generate business impact
Requirements
What you’ll need- Bachelor's degree in Advertising, Marketing, Business Administration, Economics, Statistics, Engineering, or related fields
- Previous experience in Market Intelligence, Commercial Planning, Special Projects, or related areas
- Experience in advertising, media, communications, or marketing, with knowledge of the Brazilian advertising market dynamics
- Knowledge of advertisers, agencies, media outlets, media investments, and advertising market metrics
- Experience preparing strategic analyses and executive presentations
- Familiarity with the advertising market and its key indicators
- Analytical mindset and problem-solving orientation
- Experience in market research and commercial intelligence
- Ability to turn data into strategic insights
- Strong communication skills and experience delivering executive presentations
- Experience in strategic projects and working with multidisciplinary teams
- Experience in media outlets, advertising agencies, or research institutes
- Familiarity with market monitoring tools (Kantar IBOPE Media, Comscore, Similarweb, or similar)
- Experience with commercial, product, or project performance indicators
Benefits
Comp & perks- Recruitment processes are fully remote
- Applications encouraged from anywhere in Brazil and worldwide
