GLOBALTALENT

Senior Product/Marketing Analyst

GLOBALTALENT

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇿🇦 South Africa

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Job Level

Senior

Tech Stack

AirflowAWSPythonSQLTableau

About the role

  • Analyze product usage, user behavior, and marketing campaign performance to identify trends and opportunities for improvement.
  • Develop and maintain dashboards and reports to track key performance indicators (KPIs) and provide actionable insights.
  • Collaborate with product managers and marketers to define metrics, design experiments, and interpret results.
  • Build and deploy data pipelines and models to automate reporting and analysis processes.
  • Identify and investigate data anomalies and discrepancies proactively.
  • Present findings and recommendations to stakeholders in a clear and concise manner.
  • Contribute to the development and enhancement of data infrastructure and analytical tools in collaboration with the product analytics team.

Requirements

  • Bachelor's degree in a quantitative field (e.g., Statistics, Mathematics, Economics, Computer Science). Master's degree preferred.
  • 7+ years of experience in product and/or marketing analytics.
  • Strong understanding of statistical concepts (e.g., hypothesis testing, regression analysis, time series analysis).
  • Proficiency in SQL and experience working with large datasets.
  • Experience with:
  • - Version Control: Git, GitHub, GitHub Actions
  • - Infrastructure: AWS (S3, ECR, EKS)
  • - Data Science: Databricks, MLflow
  • - Development: Python, Anaconda, Poetry/Pipenv (or piplock)
  • - Reporting & Visualization: Tableau, Streamlit
  • - Workflow Orchestration: GitHub Actions, Prefect (or Airflow)
  • - MLOps: SpiceRack (limited deep learning support)
  • - Hyperparameter Optimization: Ax, Optuna
  • Excellent communication and presentation skills to translate complex data insights for non-technical audiences.
  • Strong problem-solving and analytical skills.
  • Experience with e-commerce businesses.
  • Experience with subscription-based business models is a plus.
Benefits
  • stable employment
  • competitive compensation
  • career growth
  • access to a community of 25k+ like-minded marketing professionals

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
statistical conceptshypothesis testingregression analysistime series analysisSQLdata pipelinesdata modelsdata analysisdata visualizationdata infrastructure
Soft skills
communication skillspresentation skillsproblem-solving skillsanalytical skills