Global Payments Inc.

Senior Integrated Campaign Manager

Global Payments Inc.

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $120,000 - $125,000 per year

Job Level

Senior

About the role

  • lead go-to-market strategy, positioning, and campaign execution for ACTIVENet
  • develop and own positioning, messaging, and storytelling for ACTIVENet
  • lead competitive intelligence efforts
  • partner cross-functionally with Product, Sales, Customer Success, and Implementation
  • develop strategy and creative direction for multi-channel campaigns
  • partner with Sales to create compelling enablement materials
  • measure and report on marketing effectiveness

Requirements

  • 7+ years in B2B SaaS marketing
  • mix of Product Marketing and Demand Generation/Campaign Strategy experience
  • proven experience owning go-to-market strategies from concept to execution
  • exceptional communication and copywriting skills
  • deep understanding of B2B buyer journeys and sales processes
  • ability to interpret data and market signals to drive decisions
  • experience with Salesforce and Pardot is highly preferred
  • familiarity with recreation management or membership-based organizations is a plus but not required.
Benefits
  • medical, dental and vision care
  • EAP programs
  • paid time off
  • recognition programs
  • retirement and investment options
  • charitable gift matching programs
  • worldwide days of service
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B SaaS marketingProduct MarketingDemand GenerationCampaign Strategygo-to-market strategiescopywritingdata interpretationmarketing effectiveness measurement
Soft Skills
communicationstorytellingcross-functional collaboration