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Digital Advertising Specialist
Global Media OutreachDigital Advertising Specialist building and optimizing Google Ads campaigns for ExploreGod. Collaborating with teams to enhance outreach efforts and improve campaign performance.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing and optimizing Google Ads campaigns, with a focus on performance optimization, conversion tracking, and analytics. Possesses a strong understanding of digital evangelism and the ability to align marketing strategies with ministry missions.
Highest-signal resume keywords
Google Ads ManagementSearch And Display AdvertisingConversion TrackingCampaign TroubleshootingPerformance Optimization
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Google AdsCampaign OptimizationAnalytics DashboardsPerformance MetricsTroubleshootingConversion Rate OptimizationAI Tools FamiliarityAutomationYouTube AdvertisingDigital Marketing
Soft Skills
Problem SolvingStrategic ThinkingCollaborationCommunication
Tools & Technologies
Google AnalyticsGoogle Ads EditorGoogle Tag Manager
Industry Keywords
Digital EvangelismMinistry MissionCampaign StrategyTraffic QualityStructured Testing
About the role
Key responsibilities & impact- Build, launch, manage, and optimize campaigns across Google Ads
- Ensure campaigns are set up accurately, launched on time, and aligned with strategy
- Monitor campaign health, troubleshoot issues, and resolve setup or delivery problems quickly
- Identify opportunities to improve efficiency, traffic quality, conversions, and scale
- Help execute structured tests across Google campaign types and document results
- Strengthen internal Google knowledge, documentation, and repeatable setup processes
Requirements
What you’ll need- BA/BS degree preferred
- Minimum 3–5 years of hands-on Google Ads experience
- Strong experience in Search, Display, YouTube, and performance optimization
- Experience with conversion tracking, campaign troubleshooting, and analytics dashboards
- Familiarity with AI tools, automation, and Google platform changes
- A growing relationship with Jesus Christ and alignment with ExploreGod’s ministry mission
- A passion for digital evangelism and reaching people around the world with the gospel
Benefits
Comp & perks- Fully remote position
- Opportunity to work with a mission-driven organization