CPG / Retail Marketing Manager

Global Channel Management, Inc.

CPG marketing manager optimizing product detail pages, syndication, and retail assets. Coordinating launches, retailer campaigns, and influencer activations for a major consumer brand.

Posted 8/25/2026full-timeCulver City • California • 🇺🇸 United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing digital and physical shelf strategies for consumer brands, with a strong focus on e-commerce asset management and retail merchandising. Proven ability to coordinate marketing assets and collaborate with key stakeholders for successful product rollouts.

Highest-signal resume keywords

CPG Brand Marketing ExperienceRetail Merchandising ExperienceE-Commerce Asset ManagementPIM/Syndication Tools FamiliarityBachelor's Degree in Marketing

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Product Detail Page OptimizationDigital Asset ManagementRetail Channel StrategyEmail Campaign CreationIn-Store Display Management

Tools & Technologies

Syndigo

Certifications & Qualifications

MBA Preferred

About the role

Key responsibilities & impact

Own the digital and physical shelf for a major consumer brand
Build and optimize above-the-fold and below-the-fold Product Detail Pages (PDPs) across retail channels
Oversee the digital asset library
Manage syndication networks like Syndigo
Work with Key Account Managers to create retailer-specific digital banners, email campaigns, and in-store displays
Coordinate go-to-market assets for new product rollouts and influencer activations

Requirements

What you’ll need

3 to 5+ years of CPG brand marketing or retail merchandising experience
Bachelor's degree in Marketing
Deep familiarity with e-commerce asset management
Familiarity with PIM/syndication tools
MBA preferred

Benefits

Comp & perks

Hybrid role blending remote flexibility with collaborative strategy