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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in brand strategy, creative leadership, and content marketing, with a strong focus on driving brand performance and managing multidisciplinary teams. Proficient in leveraging analytics and AI tools to enhance brand storytelling and customer advocacy.
Highest-signal resume keywords
Brand Strategy DevelopmentTeam ManagementB2B SaaS ExperienceWeb Analytics ProficiencyGenerative AI Utilization
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Brand ArchitectureContent StrategyCreative Quality ControlCampaign OptimizationCustomer Advocacy ProgramsBudget ManagementEditorial JudgmentPerformance Metrics DefinitionAgency ManagementPortfolio Development
Soft Skills
Communication SkillsLeadershipCollaboration
Tools & Technologies
FigmaWebflowAsanaGenerative AI Tools
Industry Keywords
FintechBankingRegulated IndustryEnterprise Technology
About the role
Key responsibilities & impact- Define and evolve Glia's brand strategy, visual identity, verbal identity, brand architecture, and naming governance
- Maintain and enforce brand guidelines and serve as the final creative quality bar for launches, events, executive platforms, and category campaigns
- Drive design efforts and coordinate contractor support and budgets
- Set content strategy, editorial themes, formats, and channels; align output with business goals
- Partner with Communications and Product Marketing on unified campaigns, launches, and press moments
- Own Glia.com as the brand's storytelling and conversion engine, including brand expression, campaign pages, SEO/AEO, and conversion optimization
- Direct customer advocacy programs including case studies, references, community programs, and customer awards
- Lead and develop managers across Design, Content, Web, and Customer Advocacy
- Establish shared planning, intake, prioritization, and service-level expectations across teams
- Decide in-house versus agency/freelancer work and manage external relationships and budgets
- Champion generative AI in creative workflows
- Define brand performance metrics and report results and learnings to marketing leadership
Requirements
What you’ll need- 10+ years in brand, creative, or content marketing
- 5+ years managing teams, including experience managing managers
- Track record leading multidisciplinary creative organizations across design, content, web, or advocacy
- Experience in B2B SaaS or enterprise technology
- Proven ability to build and evolve a brand through category creation or repositioning
- Portfolio of work with explainable results
- Strong editorial judgment and high creative standards
- Experience managing agencies, budgets, and in-house/out-of-house tradeoffs
- Fluency with web analytics, engagement data, and pipeline influence
- Experience leading distributed teams across time zones
- Communication skills and English language proficiency
- Fintech, banking, or regulated-industry experience strongly preferred
- Experience using AI in brand, creative, and content functions strongly preferred
- Familiarity with Figma, Webflow, Asana, and generative AI tools preferred
- Experience with customer marketing or advocacy programs preferred
- Comfort supporting executive communications and analyst relations preferred
- Comfort adapting web content for human readability and machine interpretation preferred
Benefits
Comp & perks- 🌐 Worldwide ❌ Jobs You've Hidden ⭐️ Saved Jobs ✅ Applied Jobs ✉️ Email Alerts 👤 Account Glia Website LinkedIn All Job Openings 201 - 500 employees Founded 2012 💼 Consulting 📦 Logistics 🤖 Artificial Intelligence 💰 $45M Series D - Glia on 2022-03 Consulting
- Logistics
- Artificial Intelligence Glia is an AI-powered customer service platform and ChannelLess® contact center solution that helps banks, credit unions, and financial institutions automate and personalize voice and digital interactions. The company provides virtual assistants, voice AI, agent co-pilots, manager AI analysts, predictive routing, cognitive quality management, and analytics to boost self-service, agent productivity, compliance, and growth metrics (loans, deposits, cost savings). Glia emphasizes security, integrations, and industry-specific features for banking and credit unions, delivering a SaaS platform that replaces legacy CCaaS systems. Director, Impact Brand Marketing Job not on LinkedIn 🔥 2 minutes ago 🇺🇸 United States – Remote ⏰ Full Time 🔴 Lead 🎯 Chief Marketing Officer (CMO) Apply Now Find Hiring Managers Customize resume + cover letter Report problem ☆ Save ☑️ Mark as applied ❌ Hide 📋 Description
- Define and evolve Glia's brand strategy, visual identity, verbal identity, brand architecture, and naming governance
- Maintain and enforce brand guidelines and serve as the final creative quality bar for launches, events, executive platforms, and category campaigns
- Drive design efforts and coordinate contractor support and budgets
- Set content strategy, editorial themes, formats, and channels; align output with business goals
- Partner with Communications and Product Marketing on unified campaigns, launches, and press moments
- Own Glia.com as the brand's storytelling and conversion engine, including brand expression, campaign pages, SEO/AEO, and conversion optimization
- Direct customer advocacy programs including case studies, references, community programs, and customer awards
- Lead and develop managers across Design, Content, Web, and Customer Advocacy
- Establish shared planning, intake, prioritization, and service-level expectations across teams
- Decide in-house versus agency/freelancer work and manage external relationships and budgets
- Champion generative AI in creative workflows
- Define brand performance metrics and report results and learnings to marketing leadership 🎯 Requirements
- 10+ years in brand, creative, or content marketing
- 5+ years managing teams, including experience managing managers
- Track record leading multidisciplinary creative organizations across design, content, web, or advocacy
- Experience in B2B SaaS or enterprise technology
- Proven ability to build and evolve a brand through category creation or repositioning
- Portfolio of work with explainable results
- Strong editorial judgment and high creative standards
- Experience managing agencies, budgets, and in-house/out-of-house tradeoffs
- Fluency with web analytics, engagement data, and pipeline influence
- Experience leading distributed teams across time zones
- Communication skills and English language proficiency
- Fintech, banking, or regulated-industry experience strongly preferred
- Experience using AI in brand, creative, and content functions strongly preferred
- Familiarity with Figma, Webflow, Asana, and generative AI tools preferred
- Experience with customer marketing or advocacy programs preferred
- Comfort supporting executive communications and analyst relations preferred
- Comfort adapting web content for human readability and machine interpretation preferred Apply Now 📊 Check your resume score for this job Improve your chances of getting an interview by checking your resume score before you apply. Check Resume Score Similar Jobs Director of Communications and Marketing 🔥 12 minutes ago Airlines Reporting Corporation (ARC) 201 - 500 ✈️ Travel 📦 Logistics 💼 Consulting Website LinkedIn All Job Openings Nonprofit communications director advancing amyloidosis research, advocacy, fundraising, and patient engagement at ARC. Leading brand, digital, campaigns, content, vendors, and communications measurement. 🇺🇸 United States – Remote 💵 $120k - $135k / year ⏰ Full Time 🔴 Lead 🎯 Chief Marketing Officer (CMO) Director of Marketing 🔥 46 minutes ago Wing 51 - 200 🍽️ Food & Beverage 🏥 Healthcare ✈️ Travel Website LinkedIn All Job Openings Director of Marketing scaling Wing’s drone delivery brand and B2B/B2C growth across the United States. Building integrated campaigns, partner marketing, and a high-performing marketing team. 🇺🇸 United States – Remote 💵 $260k - $326k / year 💰 Corporate Round on 2019-03 ⏰ Full Time 🔴 Lead 🎯 Chief Marketing Officer (CMO) 🦅 H1B Visa Sponsor Head of Marketing 🔥 1 hour ago The Chalmers Center at Covenant College 11 - 50 🤝 Non-profit 🤲 Charity 📚 Education Website LinkedIn All Job Openings Head of Marketing driving audience growth, brand strategy, and content for Chalmers Center, a faith-based poverty alleviation nonprofit. Leading marketing teams, editorial programs, earned media, and conversion-focused campaigns. 🇺🇸 United States – Remote ⏰ Full Time 🔴 Lead 🎯 Chief Marketing Officer (CMO) Chief Growth Officer 🔥 1 hour ago Analytical Mechanics Associates 501 - 1000 💼 Consulting 🎖️ Defense 🚀 Aerospace Website LinkedIn All Job Openings Chief Growth Officer driving federal contracting growth for AMA, an aerospace engineering and technology solutions provider. Leading pipeline development, capture, proposals, partnerships, and government contract wins. 🇺🇸 United States – Remote 💵 $200k - $260k / year ⏰ Full Time 🔴 Lead 🎯 Chief Marketing Officer (CMO) 🦅 H1B Visa Sponsor Marketing Art Director 🔥 1 hour ago Super7 51 - 200 🏭 Manufacturing 🛒 Retail 🎮 Gaming Website LinkedIn All Job Openings Art Director leading Super7’s graphic design and brand creative for collectible products. Guiding campaigns, packaging, photography, digital assets, and cross-functional production. 🇺🇸 United States – Remote 💵 $115k - $125k / year ⏰ Full Time 🔴 Lead 🎯 Chief Marketing Officer (CMO) View More Chief Marketing Officer Jobs 🌐 Worldwide Built by Lior Neu-ner. I'd love to hear your feedback — Get in touch via DM or support@remoterocketship.com Search Search Jobs by country Search jobs by city Search jobs by job title Search entry-level jobs Search junior-level jobs Search senior-level jobs Search jobs by tech stack Search jobs by contract type Search remote internships Search remote part-time jobs Remote jobs Anywhere in the World Companies Hiring Anywhere in the World Companies Hiring Sales People Anywhere in the World Companies Hiring Software Engineers Anywhere in the World Resources Advice Tips for finding remote jobs Interview questions and answers Resume examples Cover letter examples Post a job Affiliates About us Is Remote Rocketship legit? Privacy policy Terms of service Job board SEO course Remote Job Search MasterClass AI Apply Copilot OpenClaw job finder Find jobs using your resume Jobs by Country Remote jobs anywhere in the world (Worldwide remote jobs) Remote jobs United States Remote jobs Australia Remote jobs Brazil Remote jobs Canada Remote jobs France Remote jobs Ireland Remote jobs Germany Remote jobs Netherlands Remote jobs Spain Remote jobs UK Popular Jobs Remote data analyst jobs Remote customer support jobs Remote executive assistant jobs Remote marketing jobs Remote product designer jobs Remote product manager jobs Remote project manager jobs Remote recruiter jobs Remote sales jobs Remote software engineer jobs Jobs by Type Remote full-time jobs Remote part-time jobs Remote contract jobs Remote internship jobs Remote entry-level jobs Remote jobs with no experience required Remote junior jobs (1-3 years of experience) Digital nomad jobs Remote jobs with no degree required Freelance remote jobs Temporary remote jobs Remote jobs hiring now Stay at home mom jobs
