Experiential Marketing Coordinator

Glia

Experiential Marketing Coordinator at Glia supporting in-person and virtual event strategies. Collaborate with teams to create high-impact marketing experiences and manage logistics for customer engagement.

Posted 7/31/2026full-timeRemote • 🇺🇸 United StatesJuniorMid-LevelWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in event coordination and management, with a strong focus on logistics, marketing collaboration, and data-driven decision-making. Proficient in utilizing marketing tools and software to enhance event execution and track performance metrics.

Highest-signal resume keywords

Event CoordinationProject ManagementSalesforce ProficiencyInterpersonal CommunicationB2B Marketing Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Event Logistics ManagementLead TrackingBudget TrackingROI ReportingMulti-Channel Campaign Support

Soft Skills

Problem SolvingAttention to DetailCustomer Service Mindset

Tools & Technologies

SalesforceMarketoGoogle WorkspaceAsanaZoom

Industry Keywords

B2B SaaSFintechEvent MarketingAudience EngagementVirtual Events

About the role

Key responsibilities & impact

Support the execution of regional event programs (tradeshows, happy hours, executive summits) and virtual events (webinars, roundtables) to capture attention and drive audience engagement.
Manage tactical event logistics across physical and digital channels. For in-person events, handle vendor communication, venue setup, and onsite execution. For virtual events, configure platforms, coordinate tech runs, and manage live digital production.
Drive pre-event marketing promotions. Partner with Growth Marketing, Design, and Sales teams to build high-converting landing pages, write compelling email invitations, create outreach kits, and target specific audience lists to maximize registration and attendance.
Act as the gatekeeper for event data. Partner closely with Marketing Operations to manage prompt lead entry, ensure immediate lead routing to Sales/BD, and assist in tracking post-event follow-ups and pipeline influence.
Maintain event calendars and project timelines, track budget expenses and invoice processing, and gather metrics to report ROI and program success using Salesforce and team dashboards.
Coordinate closely with Growth Marketing, Sales, and Business Development teams to align on event strategy, target account lists, and multi-channel campaign support.
Identify opportunities to streamline manual event tasks by leveraging AI tools and automated workflows.

Requirements

What you’ll need

2+ years of experience in an event coordination, field marketing, or marketing support role (B2B SaaS or fintech experience is a plus).
Exceptional project management and organizational skills with a strong eye for detail and the ability to manage multiple event timelines simultaneously.
Action-oriented problem solver who thrives in fast-paced environments and enjoys handling event logistics end-to-end.
Great interpersonal and written communication skills with a customer-service mindset when working with internal stakeholders and external vendors.
Familiarity with marketing tools and software such as Salesforce, Marketo, Google Workspace, Asana, and Zoom.
Willingness to travel occasionally for domestic event coordination and onsite support.

Benefits

Comp & perks

Competitive compensation
Paid time off
Opportunities for career growth and skill development in field and experiential marketing